Strategy in Action Newsletter June 2024 Edition

Strategy in Action Newsletter June 2024 Edition

Hi there,

The June edition of the SiA newsletter brings you exciting news, announcements and invaluable insights straight to your inbox.

In this month's edition, Davide Sola, Professor of Strategy and CEO of Strategy in Action, breaks down the basic of strategic planning for business leaders. Discover how to craft effective Vision & Mission statements and learn from examples of some well-defined Vision & Mission statements. Also, don't miss out on insights from our latest webinar with Strategy in Action Partner, NextWave Consulting.

Let's dive straight in!


Read the latest from our CEO Prof. Davide Sola

Vision and Mission Statements: Winning Strategy Foundations

In our fast-paced world, the business landscape undergoes such rapid transformations that many business leaders question the necessity of having a vision statement. They may ask themselves: “Why do I need a vision statement when, by the time it’s formulated, internal and external factors may render it outdated?”

The question arises how can a group of people working in the same company be expected to achieve anything together if they don’t have a clear destination in mind? Since strategy is a matter of choices, the initial decision business leaders must make in their strategy formulation journey concerns the destination of the company. In other words, their primary choice lies in defining a vision statement.

Read the complete article


Strategy Masterclass

Introduction to Vision and Mission Statements

In this Strategy Masterclass, ‘Understanding Vision and Mission Statements', discover the true essence of these foundational elements and their pivotal role in shaping your organization's strategic direction. Learn how to craft compelling vision and mission statements and seamlessly integrate them into your strategic plan.

What this masterclass covers:

  1. Clarification on what a vision and mission statement truly mean
  2. Detailed exploration of their integration into strategic planning
  3. Insights on cascading vision and mission into levels of ambition, strategic priorities and strategic initiatives

From setting your organisation's aspirations to aligning daily operations with your long-term goals, this episode provides a comprehensive guide to translating vision and mission into actionable strategies.

Whether you’re refining your current strategies or establishing new ones, this series will elevate your approach and drive impactful results.

Subscribe to our YouTube channel to stay tuned for more episodes as we delve into other essential tools and concepts in strategy!

Visit our YouTube Channel


NextWave x SiA Webinar

Vision to Value: Delivering a Strategy that Drives Business Success

Last week, we co-hosted the webinar "Vision to Value" with our certified Strategy in Action Partner, NextWave Consulting. Led by Ben Davis, Tony Clark and Rebecca Olsson, the session delved into crucial strategies for mastering strategy execution.

Defining your company’s Vision and Mission is the foundational step in strategy development, providing a guiding "North Star" for all stakeholders. This is followed by establishing the Level of Ambition, which transforms long-term goals into measurable KPIs, offering a concrete framework for success.

The Strategy in Action Programme delivered by NextWave Consulting bridges the gap between strategy consulting and execution. It offers a solution by enabling the development of a strategy that can seamlessly cascade from high-level management goals to daily execution and delivery.

Interested in watching the recording of the webinar? Click here


Introducing Strategy Unscripted:

Be Our Next Guest

We're excited to announce Strategy Unscripted, a video series hosted by Strategy in Action. This series delves into the intricate world of business strategy through candid, enlightening conversations with some of the industry's most influential leaders.

In each episode, our guests share their unique perspectives and experiences, exploring the unscripted side of strategic decision-making where adaptability and insights led to groundbreaking outcomes.

We have hosted some prominent names such as Massimo Calvelli, CEO of ATP Tour, Jos Sclater, Former CEO of Ultra Electronics and Andrew Willdig, VP Global Customers, Gunnebo.

Our guests have an opportunity to promote their company and their personal brand to a network of over 15K+ professionals. We extensively promote and feature the series on all our marketing channels.

Get in touch via email here: [email protected]


Want to learn how SiA can transform your business?

Have questions or eager to explore strategic opportunities with Strategy in Action? We'd love to hear from you! Reach out to us though our website or email [email protected]. We're always ready to connect and discuss how we can empower your strategic journey.


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