Strategies for Success in Mobile UX
Mobile App GIF by graphicsfuel via Giphy

Strategies for Success in Mobile UX

The market for mobile apps is crowded—it can take a lot for a new mobile product to stand out and become successful.?Strategy is the secret.?

Our new course,?Mobile UX Strategy: How to Build Successful Products, will teach you?how to design usable and accessible mobile experiences.?You’ll learn that success in the mobile market is based on planning, research and being a champion for accessibility. This is the latest course on Mobile UX from Frank Spillers, CEO and founder of the renowned UX consultancy Experience Dynamics.


Whether you are an industry veteran or new to mobile UX, this course is the next step in your path to UX excellence.

Register now

Mobile strategy requires us to think beyond pixels and layouts. We need to see the big picture and answer hard questions. How do we balance usability vs. desirability? How do we understand our users and how they think? How can we make our content stand out and serve their needs? Read on to find out!

Usability vs. Desirability in Mobile UX

Illustration with three adjacent hexagons. The labels in each hexagon from left to right read "Usable", "Useful" and "Desirable."
? Interaction Design Foundation, CC BY-SA 4.0

There is an essential balance between usability and desirability in UX products. A usable product should feel familiar, easy to use and comfortable. In contrast, a desirable product has to be different, new or even revolutionary to set itself apart. This article explains how to strike a balance and satisfy these different goals.

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What is Mobile First?

Mobile first is a design approach that aims to improve the user experience by embracing the constraints of smaller screens and focusing on what’s indispensable for users. It’s an essential practice in any mobile UX strategy.

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The Role of Content Strategy and UX Writing

A group of UX designers all looking at post-it notes on a wall.
? Interaction Design Foundation, CC BY-SA 4.0

People use their devices in search of content: to solve problems, get information, consume entertainment, or do work. Therefore, content must be the primary consideration for UX design. Learn how to prioritize content to ensure the longevity of your mobile web content or app.

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Upcoming Master Classes

How to Manage Personal UX Maturity

Darren Hood, UX Designer, Author, Speaker and Podcaster

Thu, June 29, 2023

Learn more

Boost Mobile UX with UX Design Principles and Best Practices

With Miklos Philips, Lead UX Designer/Product Designer

Thursday, July 6

Learn more

How to Design for Civic Life

With Whitney Quesenbery, Director of the Center for Civic Design

Thursday, July 13

Learn more

#mobileux #uxstrategy #ux

KRISHNAN N NARAYANAN

Sales Associate at American Airlines

1 年

Thanks for sharing

回复
Ruksana Kabir

Visionary Artist | Visual Designer | Visual Display Designer | E-commerce Specialist | Cybersecurity Enthusiast | Neurodivergent Creative | Free Critical Thinker | Mindfulness Advocate | Fairness & Equality for All

1 年

Great Information. Just wish your courses are free or cheaper. But education should be free in any form., without the imposition of any price tag. Putting a monetary value on education restricts its availability and perpetuates inequality.

Arbaaz Hasan

Community Leader at IxDF New Delhi

1 年

This is a must read. Thanks Interaction Design Foundation (IxDF)

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