Strategic Understanding of the future Role of DESIGN.
Americo Mateus
Coordinator of the Strategic and Expanded Design Research Group at DESIGN ID - Ensino Lusófona. Lecturer at ISMAT - Portim?o. IR of the EU research project COCOON
The relevance of working in a Design school that understands the future of Design through the actual international experience of its management and leadership team.
The focus of this article are the facts that in themselves are very clear evidence that we are building the best design school.
When you have a administrator who, through his competence and the internationality of the courses his responsible for, is invited to sit on the self-assessment boards of the best design schools in Europe and the World, such as Aalto University ...
When you have a Design Course Director who, in one year, is present with his own company in the best World Author Books fairs, from Tokio to st Francisco, New York, S?o Paulo, Ljubljana and through the most diverse "informal conversations" with local agents know in loco about the different current and emerging realities of Design...
When you have the other Design Course Director which is per se multidisciplinary, his experience covers animation, video games, augmented reality, virtual reality, but his basic training is design that always seeks to understand technology from the perspective of Design and Designer ....
When you have a Masters Course Director who is invited to give lectures in the 4 corners of the world to show His experience, work and processes, most of which are for professional audiences such as industrial associations and large companies ...
When you have a Design Curator who is awarded nationally and internationally for his work and is invited to the best Design Triennials to perform Design live performances and show His work and process ...
When the Head of Researcher is a guest lecturer at several universities in Europe, participates in consortia of European projects implementing participatory Design processes in areas as diverse as Urbanism, Cross-innovation or e-health ...
What do you think happens when you come together to think about how to re-design the courses with a focus on the present and the future of the profession, for example, or to define the main lines of strategic action for the next cycle of the University, , next training offer, research projects, new study cycles ......
What happens is a constructive, a "Makers"mood, a highly positive and ambitious environment that begins with a clear understanding of what the role of Design in society is today, what competences and what knowledge we need to give a student so that he is an agent of society.
What happens is a clear understanding of investment needs, from infrastructure to people: the best ones are needed to build the best courses and only the latter will be competitive in the near future in an education market where time and space or geography are no longer limits, for example ...
What happens is a clear understanding that the networks, that is, partnerships are the best approach to strengthens our position and put us in the "Design teaching radar".
All this translates at the end of the day into a clear vision of what to do, which way(s) to go and what positioning we want for DELLI and the future of DELLI ...
And this path is clearly that of Excellence and not that of Dimension, it is the way of the Niche and not that of the Masses... related to our vision of the future: the specificity, the specialisation, the crossing of areas of knowledge that generates the needs and professions of the future ...
To build the best Design School we aim to have the best students ... Have you thought about learning more about DELLI's degree and master's program in Design?
It's worth investing two minutes to talk to us!
Américo Mateus - HEAD OF RESEARCH DELLI - Design Lusófona Lisboa e Vice-Director HEI-LAB research center.