Strategic Marketing for Investment Banking Firms

Strategic Marketing for Investment Banking Firms

As the year draws to a close and you plan for 2023, what are you looking to accomplish with your marketing? Marketri helps middle market investment banking firms elevate their brand with thought-leading messaging that instills trust and smart marketing strategy that commands the competitive landscape. With years of investment banking marketing experience, we lead our clients’ marketing with a deep understanding of sell-side, buy-side, and capital raising advisory—leading to deal pipelines that scale beyond referrals. If you’re ready to power up your marketing program in the new year, I’d love to learn more about your goals and share how we’ve helped investment banks similar to yours.

All my best, Deb Andrews President and Founder, Marketri Schedule a Meeting

According to Gartner, marketing budgets have climbed to 9.5% of total company revenue in 2022, up from 6.4% in 2021. Last week, I visited a professional services industry client that my firm has been working with for 18 months. Their marketing function will drive a 350% ROI this year, after an investment of just 3.5% of revenue. Next year their marketing budget will double, and I expect it to drive ROI of over 500%. Good marketing makes money!?

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Insights from Marketri

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Tips for Investment Banking Marketing: Beyond the Tombstone

As an investment bank or M&A advisory firm, your job isn’t done just because the transaction is complete. In fact, it’s only just beginning (when it comes to new business). You need to keep marketing the deal to your target audience long after it closes.

Go Beyond

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Marketing Your Investment Banking Services: The Time Has Come

If your investment banking firm wants to keep getting its share of the deal flow in this new environment, you can’t afford to rely solely on who you know or who refers you. You need to engage in strategic modern marketing.

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Step Up Your Investment Banking Marketing Game

If you’re ready to break away from the mold, differentiate your investment banking firm, and drive strong revenue growth, you have got to read this.

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