Strategic Engagement in Action: A Real-World Example

Some years ago, when I first developed and mastered my system, I connected with Mark Bailey, who was then the Head of Global Security Systems and Technology at Millennium Pharmaceuticals. This connection happened at a life science symposium in Boston, where, using my newly implemented system, we built a strong rapport in under five minutes and agreed to follow up. Here’s how I structured that initial interaction for maximum effectiveness:

Contact Details:

• Name: Mark Bailey
• Title: Head of Global Security Systems and Technology
• Company: Millennium Pharmaceuticals
• Telephone: (617) 679-7000
• Cell: (617) 537-7655
• Email: [email protected]
• LinkedIn: www.dhirubhai.net/in/markbailey/
• Preferred Contact Times: Tuesday-Thursday, 10 am–1 pm
• Best Method: Text to schedule a call

Gathering this information upfront ensured that our next conversation would be efficient and focused.

Objectives for Deeper Insights

During follow-up calls, my goal shifts to uncovering actionable insights. For example, in the case of Millennium Pharmaceuticals, we aimed to offer cloud computing SaaS and AI services. During my call with Mark, he identified two additional decision-makers:

1. Paul Goslin

• Title: Vice President, Data Science, Cybersecurity, Artificial Intelligence
• Direct Phone: (617) 679-7122
• Email: [email protected]

2. Mary Reed

• Title: Vice President, Data Science, Cybersecurity, Artificial Intelligence
• Direct Phone: (617) 679-7250
• Email: [email protected]

This method not only strengthens connections with individuals but also builds a robust network of thought leaders and decision-makers.

Why This System Works

The world of communication is constantly evolving. Over the years, I’ve adapted my system to stay ahead of these changes. Whether through phone calls, digital meetings, or email, the focus remains the same: understanding people and addressing their needs. This adaptability has made the system invaluable in a rapidly changing business landscape.

By integrating it into a sales enablement program, I’ve created a replicable framework that equips individuals and teams to:

• Establish trust and authenticity in every interaction.
• Build a network of key decision-makers and thought leaders.
• Create meaningful relationships that drive impactful decisions.

Partner with Me to Master This System

If your organization is looking to enhance its outreach and engagement strategies, I can help. Here’s what I bring to the table:

• Proven Results Across Industries: My track record spans multiple sectors, consistently delivering impactful outcomes.
• Adaptability: My system evolves with changing communication trends, ensuring effectiveness in any scenario.
• Relationship-Centered Approach: Genuine connections lead to long-term success.

I’ve mastered this system and can teach individuals and teams how to implement it effectively. If you’re ready to take your outreach strategy to the next level, let’s connect. Together, we can achieve your goals and build a stronger network for the future.

Mike Berube 781-775-6147