STRACCI Opens First B2B Showroom in Dubai

Dubai, UAE – August 30, 2024 – We are thrilled to announce a significant milestone for STRACCI: the opening of our first B2B showroom in Dubai, located in the vibrant Yiwu Market. This new location marks a pivotal moment in our journey to redefine fashion and make premium clothing accessible and affordable for everyone.

The Yiwu Market, renowned for being a hub of commerce and innovation, is the perfect place for STRACCI to establish its presence in the UAE. This strategic expansion is a reflection of our commitment to serving the GCC region more effectively, with Dubai being a critical gateway to the wider Middle Eastern market. Our new showroom will serve as a dedicated space where business partners can explore our latest collections, experience the quality and craftsmanship of STRACCI firsthand, and collaborate with us to bring our unique vision to life.

Why Dubai? Why Yiwu Market?

Dubai is not just a city; it's a global marketplace that thrives on diversity, innovation, and business excellence. The Yiwu Market, in particular, is known for its dynamic B2B environment, attracting buyers and traders from all over the world. For STRACCI, this is not just an expansion; it's an opportunity to engage more closely with our partners and clients in the region, offering them a premium experience that aligns with their business needs.

What to Expect at Our New Showroom?

At our new Dubai showroom, located in the heart of the Yiwu Market, visitors will find:

• Exclusive Access to STRACCI Collections: Discover our latest B2B collections – STR, BCK, and CORE – each uniquely crafted to meet diverse market demands while maintaining our signature quality and style.
• A Collaborative Space: The showroom is designed to be more than just a display area; it’s a collaborative space where partners can discuss their needs, explore customization options, and work closely with our team to tailor solutions that fit their market demands.
• A Premium Experience: True to our brand ethos, the showroom offers a premium environment, combining luxury with accessibility. Every aspect, from the showroom layout to the customer service, reflects our commitment to excellence and our belief that everyone deserves access to high-quality fashion.

A Step Towards Global Expansion

Opening this showroom is just the beginning. It is a critical step in our broader vision of global expansion. With a strong presence already established in Lebanon and Saudi Arabia, entering Dubai's vibrant market is the next natural step. This showroom will not only enhance our distribution capabilities but also reinforce our position as a leading fashion brand in the region.

Invitation to Our Partners

We extend a warm invitation to our current and prospective partners to visit our new showroom. Experience STRACCI up close, explore our new collections, and join us in our mission to disrupt the fashion industry by making high-quality fashion accessible to everyone. Let's create something extraordinary together.

Be Brave, Be Different, Be STRACCI.