Storytelling and Motivation
Are you using stories that motivate? What motivates the audience you are trying to reach? Is your message not only reaching but connecting with the intended recipients?
For people to follow you down a specific path, they need to understand a little about what motivates you too! Let the shield down a little, and share an authentic message that helps people build trust.
How is your messaging helping to reassure your audience? Are you sharing the risks and the rewards, or are you too busy focusing on always trying to impress?
Does innovation play a part in your storytelling? Are you bringing something new to the discussion or relationship? How are you demonstrating innovation?
Have you looked into what is working and not working? Can you dive deeper into your analysis to uncover where you can make small changes that help to drive more significant results?
What is the big-picture message that you want people to grasp? Is your content helping to share this in a clear, straightforward manner that motivates action?