??? Storyly Spotlight: Akbank
It’s time! The fourth edition of the Storyly Spotlight is ready.
We have one of the leading banks in Turkey on the stage. Let’s see the challenge they’re facing in the app and the solution they came up with.
An app
Akbank - leading the technological advancements in digital banking ??
A tough challenge
Increasing the digital sales of financial services
Simply translated:?
?? Facilitate app onboarding and adoption
?? Increase financial literacy of customers
?? Make offers more visible for app users
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Feel the anticipation building…
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…
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A mission accomplished
Hint: Bite-size and easy-to-consume content in the app
Using Storyly to communicate with mobile customers in a more engaging way, the amazing Akbank team achieved impressive results:
?? 56% of purchases directly coming from Storyly out of all the different offer spaces
?? 126% increase in the purchase of financial services within the offer spaces
Want to know how? Click here to learn all the details!
Coming soon
The next one is Decathlon under the spotlight.?
Stay tuned for the fifth edition in two weeks! ??