Story of how Snapdeal got its first angel investor 14 years ago

Story of how Snapdeal got its first angel investor 14 years ago

This is the story of how Snapdeal got its first angel investor 14 years ago, who still continues to be an investor in the company. A short thread about kindness and serendipity...

One day, I walked into one of my management course lectures in college. There is a grey haired gentleman standing in front of the class chatting with our regular professor. Dressed casually, but with a glowing, happy face. I wondered who this was Guest speaker it seemed.

The class starts. And completely blows me away. This gentleman is gregarious, animated, excited, running between the rows of the amphitheatre style seating. He is not using notes - talking fast about how innovation in the world works. What entrepreneurship means and what it takes

One question he asked in the class which got everyone guessing. "What does the entrepreneur need the most to succeed?" The hint was that it started with 'P'. Students guessed. Patience? Perfection? Persistence? And some other good guesses. None of these was the right answer.

The right answer was... Passion.

I left the class completely and absolutely inspired. I had decided. I wanted to be an entrepreneur.

Few years passed and while I continued to harbour my passion for entrepreneurship, as a foreign student it felt like a softer transition after college to take a job at Microsoft while I figured out how to pursue entrepreneurship in the US.

As I knew the guest lecturer was an ex-Microsoft executive from the 80s & lived in the Seattle area, I cold emailed him to let him know that I had attended his class a few years ago & was now moving to the Seattle area. Being a 22yr old fresh grad I didn't expect a response.

I got a response in 30 mins with an offer for a Malaysian food lunch at Malay Satay Hut, near Microsoft's campus. We met a few weeks later, had a fun conversation and decided to stay in touch. Bear in mind this was someone 25 years older than me and I had nothing to offer him.

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We met once a quarter after that. Same restaurant every time. Fun, inspiring conversations every single time about life, Microsoft, entrepreneurship, college (we are alumni of the same college).

Now, Microsoft had recently applied for my H1B visa which got shockingly rejected (lots of info on Google about this incident so skipping details here) and that meant I had to suddenly leave the US as I wouldn't have a valid visa status to stay in the country.

It was time for the final Malay Satay Hut lunch. We had a great conversation and while walking out of the restaurant, I mentioned to my friend (yes we were friends now) that my visa application was rejected and I will be leaving the US soon, and likely won't be back.

He paused. And then, leaning against his Prius, asked me what my plan was when I go back to India. I told him my friend from high school and I were planning on starting a coupon book business, which we felt would have a lot of potential in India.

He smiled and just said, "Let me know if I can help in any way in your journey."

I didn't really understand how someone who had never been to India, was not of Indian origin, had no context of the non-existent Indian coupons market, could be helpful.

In any case, I thanked him, said a final goodbye and left.

Fast forward 2 months, we started working on our couponing startup in India & quickly realised we needed money to put down as advance to the printing press who was going to print the first lot of coupon books. My co-founder, Rohit & I had invested 100% of our limited savings already. There was no angel investor ecosystem in India in 2007. Very few VCs had setup shop at that point in India.

Suddenly that conversation in the Malay Satay Hut parking lot flashed in front of my eyes. I emailed my friend and requested for a call.

On the call, I explained in more detail what we were doing (things were mostly conceptual at that point), and mentioned that we need to place an order with the printer now and needed some ideas around who we could approach for funds. He listened silently.

I finished & don't think a second passed that I heard back from the other end of the line. "I want to support you. I will invest."

A long pause at my end. Not only because I was surprised. But also I couldn't talk while I had an ear to ear smile on the face and tears in my eyes.

There was no negotiation, no back and forth. We agreed on simple terms and within a couple of weeks we had the money that we needed to get our entrepreneurship journey off the starting blocks.

Thank you Ken! We wouldn't have come this far if it wasn't for your belief, your generosity, your kindness and your affection over the last 15 years.

You also inspired me to be the right kind of angel to 500+ founders. May you continue to inspire many others to be magnanimous, true angels to those who want to change the world with their *passion*. Blessings of everyone ever associated with Snapdeal will forever be with you.

(and yes, Ken did visit India for the first time in 2012 for my wedding! 5 years after he had first invested!)

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Shailendra Kumar

Founder and C.E.O. at The Mama's Kitchen

1 年

The definition of a good entrepreneur ???? A good entrepreneur is someone who possesses a unique set of skills, knowledge, and personal qualities that enable them to successfully start, manage, and grow a business venture. A good entrepreneur is innovative, proactive, and willing to take calculated risks in order to bring their vision to life. They have a deep understanding of their market, customers, and competition, and use this knowledge to create products or services that meet the needs of their target audience. And this definition fits perfectly on you because it is not common to make a Coupon and Token Selling Company such a big e-commerce company. We salute you sir.

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Ravi Upadhyay

Business Development | Cloud & Digital Transformation | Googler

2 年

A nice, easy and an interesting read. Leaves one happy and optimistic.

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Seema Khurana

Counseling Psychologist | REBT Therapist | Life Coach

2 年

Very inspiring

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Dinesh kaushal

Consultant nuclear medicine specialist at Hero DMC Heart Institute - India

2 年

Kunal Bah,l Interesting

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himansu Pradhanh73

dy. manager (ts) at water treatment company

2 年

Iam your regular customer and I liked your products which was sent to me good quality but my last order 4pack of seeds were sent to me DTD 29/12/2021 which was very very bad quality I think expiry seeds were sent to me I contact your customer care as well as advisor but I could get proper resuls pl. Do the needful and take care before dispatch the materials

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