The Story Behind The Pineapple!

The Story Behind The Pineapple!

The Story Behind The Pineapple!

At BeYu Wellness , we believe that everyone has the potential to lead a healthy and fulfilling life. Our wellness coaching practice is all about helping busy professionals tap into their inner potential to achieve their health goals. As we set out to create our logo, we knew we wanted it to be a reflection of our values and mission.

Here are five reasons why we chose the Pineapple as our logo:

1) Symbol of Hospitality and Welcoming

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Pineapple with sunglasses at the beach

The pineapple has long been a symbol of hospitality and welcoming. We believe in welcoming everyone with respect and kindness, regardless of their background, culture, or beliefs. At Beyu Wellness, we strive to create a safe and inclusive environment where everyone feels welcome and valued.

2) Digestive and Anti-inflammatory Benefits

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Pineapple smoothie in a glass

The pineapple is known for its digestive and anti-inflammatory benefits, making it a great addition to any anti-inflammatory diet. We encourage our clients to incorporate anti-inflammatory ingredients into their meals to help them maintain a well-balanced diet. Cultivating healthy nutrition is a critical pillar of our coaching practice, which is essential for achieving optimal wellness.

3) Symbol of Resilience and Perseverance

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Close up pinapple image

The pineapple is known for its ability to thrive in any condition, from scorching heat to occasional floods. It's spiky exterior and sweet interior make it a symbol of resilience and perseverance. Our clients are similar – they may be guarded towards the outside world, but we believe that they are loving individuals who have a hard time coping with life's challenges. We work with our clients to help them bring out their sweetness and resilience, so they can overcome any obstacle that comes their way.

4) Uniqueness of the Plant

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Pineapple plant

A pineapple plant typically produces only one fruit at a time, and then dies after the fruit has been harvested. This reminds us that each of us are unique, with our own set of strengths and challenges. Thus, we tailor our coaching to each individual, recognizing that there is no one-size-fits-all solution to wellness.

5) Symbol of Health and Wealth

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Holding a pineapple

The pineapple is a symbol of health and wealth across the world. At BeYu Wellness, we bridge the healing powers of the west and the east to help our clients achieve optimal health and well-being. We believe that true wealth lies in good health, and we work hard to empower our clients to live their best lives.


So the next time you see the BeYu Wellness logo, remember that it represents more than just a fruit. It's a symbol of welcome, kindness, inclusivity, health, resilience, and the unique potential that we all possess.



About Me

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Benan Yuceer, MBA, INHC ?is on a mission to help you?be YOU.?

He found his calling in the very early stages of his career. With over 15 years of experience in HR functions for Corporate America, he has helped over 2700 professionals unlock their true potential by exploring their strengths and values to find the best fitting career for them.

While helping others, he struggled many years with chronic inflammation, lower back pain, insecurities and anxiety. The day his doctor told him that he either needs to quit his favorite sports or go through surgery for his back pain, he decided to find a way to heal himself through natural ways and return to his playground.

Mindset:?He started with analyzing the inner workings of the mind. This is when he took classes and training on psychology, leadership and NLP (Neuro-Linguistic Programming). The NLP training taught him the skill of “learning to unlearn”.

Lifestyle:?Next, he?started strengthening his body through physical therapy and explored exercises that work for his body’s unique needs.?He started a morning routine to improve his mobility and flexibility, and re-designed his work station making it ergonomic for a proper posture.

Nutrition:?His breakthrough happened when he decided to study nutrition at the world’s largest nutrition school -?Institute for Integrative Nutrition . He got his inflammation under control after adapting the holistic approach to health that he studied at school.

Realizing that the pain he went through was totally preventable, he got passionate about helping others not to go through the same mistakes he did. This made Benan start?BeYu Wellness ?to help busy professionals to improve their health by connecting to their authentic selves.

As the Founder + Head Coach of?BeYu Wellness, Benan is passionate about creating awareness around mental health, healthier food and lifestyle choices. He empowers individuals to reach their mental, physical, emotional, and spiritual goals through private coaching programs and corporate wellness workshops. Instead of short-term fixes and one-size-fits-all approaches, he follows a holistic approach that peels the surface layer disturbances and helps his clients to identify and tackle the root cause that creates imbalances in their overall health.

Kartavya Agarwal

Professional Website Developer with 7+ Years of Experience

5 个月

Benan, thanks for sharing!

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