Stop Wasting Time
Most people don’t realize how often people are placed On-Hold when they call. I remember when I was presenting my service to a business owner who received a phone call while I was making my presentation. His receptionist answered the call, asked the caller if she could place him On-Hold. Meanwhile, my prospect was telling me that they never put anyone On-Hold.?
The receptionist buzzed my prospect then, he excused himself to answer the phone. After listening for about one minute, he told the caller he’d get the information, placed him On-Hold for about two minutes, returned to the phone and took care of the business, thanked the caller for his business, and hung up. My prospect then turned to me and said, and I quote, “We never place anyone On-Hold”. When I pointed out the scenario I had just witnessed, he realized that he was not cognizant about the time people are placed On-Hold at his business.?
Being On-Hold with silence greeting the caller isn’t a good idea for you are wasting valuable marketing and branding time as well as your caller’s time.?Advertising your company just makes good common sense.
领英推荐
According to AT&T, about 70% of all incoming calls are placed On-Hold and 60% will abandon the call within 30 seconds. That could mean a loss of revenue for your business when just having a custom On-Hold message might have saved that call.?
More statistics from AT&T that 12% of those callers take action on what they heard while holding and having an On-Hold message creates a 2 ?% to 5% increase in sales. Let HoldMasters help create that custom On-Hold message.??
Since 1987 HoldMasters has been helping both Fortune 500 companies, mom and pop businesses, and home-based businesses, maintain that emotional connection as well as their marketing and branding messages to their clients and prospects around the nation to enable them to increase their ROI with custom On-Hold-Messages. It affords you the opportunity of up-selling and cross-selling current clients and exposing prospects to your business philosophy. It makes a small business sound big and a big business sound friendly.?
Let Holdmasters help you when your business is on the line.?