Stop SELLING Your Services

Business comes to a standstill when you don’t know how to enroll new clients.

Sometimes growth comes on the heels of failure.  

I gained a priceless insight about sales; it was a very painful and expensive lesson.

This happened during an in-person meeting when I first started selling my services. 

During the consultation, I asked all the right questions and excited that I could solve his problem.

But, as the conversation transitioned to the close something within me switched.

Rather than focus 100% of my attention on him, I thought about my needs.

Several intrusive thoughts severed the connection.

Since I was new in business, I could use the additional income from signing on a new client.

Somehow my body language, eye contact or tone of voice shifted.

He noticed the change, too.

Since consultations were relatively new to me, I didn’t know how to regain the connection.

After the meeting ended, I vowed to figure this out. I never wanted to repeat THAT scenario.

At the time, I didn’t realize this is a classic “closing the sale” problem.

You start to think about yourself. And then you unknowingly kill your own sale.

Maintaining the connection, especially when you transition into the close, is an advanced move. It positions you as a trusted advisor.

Trusted advisors skillfully emphasize the best interest of the other person, from beginning to end.

This stems from intention and integrity. You raise the bar with this singular action.

Rather than a sales pitch, you lead a value conversation. The person you meet with appreciates the engaging conversation. No one wants a high pressure sales pitch. 

If you’re ready for a specific process where you meet with potential clients and maintain the connection from start to finish, then sign up for my Conversations that Sell training. The course starts June 30.

Imagine never having to pitch, or sell, your services again. You replace the dreaded sales conversation with a value conversation. It’s where you ask great questions and your ideal clients naturally ask “how does this work?”

During this virtual course, I guide you through the step-by-step enrolling process.

The course includes:

• How to position your service as the ideal solution for your clients – before they even meet with you.
• A proven system to meet with clients who are eager to get started.
• The exact formula to enroll clients who value you expertise and happily pay your fees. 
• Live coaching calls to answer your specific questions.
• And much more….

You no longer need to sell your services. During the value conversation, potential clients ask you how to get started.

If you’re ready to work with clients who respect your expertise and happy to pay your fees, then register for Conversations that Sell.

#getpaidwhatyoureworth #salesstrategy #salestips

About Loren

Loren Fogelman is a keynote speaker and one of America’s top ranked business coaches. In 2018 she was recognized by HubSpot in its annual list of the world’s top 22 business coaches.

As a keynote speaker, Loren has delivered talks and workshops across the United States at major conferences such as Inbound, one of the world’s most esteemed content marketing events for entrepreneurs, as well as many niche conferences for accounting professionals.

Loren is an expert in pricing strategy and sales for small business owners. She coaches service-based entrepreneurs to shift away from the trap of the “dollars-per-hour” business model to a value-based model that allows her clients to reduce workload by as much as 50% while doubling revenues.

For speaking or coaching enquiries, contact Loren at [email protected] or call/text 541.708.3933