Stop Selling Artificial Intelligence

Stop Selling Artificial Intelligence

The buzz around AI is deafening. Every consulting company is trying to sell their packaged AI products to bewildered clients promising utopia. I believe AI is not something you should try to sell as is. So, what is it?

Ever heard about any client getting excited about Java or C++? Clients care about what makes their life easier or productive, not about tools, however shiny. So, what do you do?

Vishal Sikka, the inspiring leader of Infosys*, recently spoke about spectacular results from AI - 95% faster monthly book closure and eliminating 1000 people delivering insurance policy documents with just 48 hours effort. Infosys has 10,000 projects worked on by 150,000 employees. They want to double revenue to $20B by 2020. So, what should they do?

Similar to Zero Distance, the initiative to bring Design Thinking-trained engineers closer to clients, Infosys can consider training them on living and breathing Machine-First when designing technical solutions. This pivot in thinking, aided with the Infosys Mana platform, can be the rocket fuel powering the moonshot that is the $80,000/employee goal. In increasingly uncertain times, when current offshoring-based business models are under disruption, this may usher in a new, exciting and bright horizon of growth.

At the end of the day, what most people want isn't the $100,000 camera kit, but the priceless picture, don't you think?

*Disclaimer: I work for Infosys Consulting now. All views expressed are my own and not necessarily of my employer.

Nitish Mathew

Data, Analytics and Technology Leader | Accelerating Business value by harnessing the power of Data, Analytics & AI

7 年
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Unnee Udayakumar

Senior Engineering Manager at Cash App (Block Inc)

8 年

Straight to the point, as always you are, Nitish. From admin-free databases to cloud-based virtual environments to solution approaches focused on maintenance-free architectures, the advent of automatons as the key business mantra of the industry prompts humans (who want to serve) to belong to either of two classes - be a visionary, and/or be a smart programmer.

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Nitish Mathew

Data, Analytics and Technology Leader | Accelerating Business value by harnessing the power of Data, Analytics & AI

8 年

"The outsourcing industry faces an uncertain future with the growth of these automation technologies, but companies like HCL that are willing to risk some cannibalization of their existing services have, I believe, the greatest chance of surviving this disruption." - Tom Davenport This is from an article that is required reading for everyone in the industry: https://www.dhirubhai.net/pulse/drinking-its-own-automation-champagne-tom-davenport

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Radhika Karunanidhy

Business Intelligence & Analytics

8 年

Good divergent thinking, Nithish.

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