Stop "Handling" Objections—You’re Making It Harder Than It Needs to Be

When Someone Says, "I Need to Talk to My Partner"…

I don’t flinch. I don’t cancel the call. I don’t pivot into “closing mode.”

And I definitely don’t dust off the ol’ black book of responses— (mainly because I don’t have one… but it’d make great firewood.)

In fact, I lean into it and simply let them do what they need to do.

What I Actually Say

Towards the end of the call, I’ll say something like: "When you chat with your partner, hit me with any other questions that pop up. I’ll drop the intake form and contract in your inbox—that’s all I need from you to get rollin’. If it makes sense for you both, we’ll roll. If not, no worries."

Funny enough, treating it like it’s no big deal is what actually "diffuses" it. If I don’t treat it like a big deal, neither do they.

What I Don’t Do (Because It’s Weird)

I don’t get involved in the loony-toon back-and-forth of trying to challenge:

• “Why their partner might not trust them”
• “Do you really need their permission?”

Because, shocker—that’s weird.

It’s my job to have a conversation, not start a domestic dispute. I’m a recruiter, not a relationship counselor.

Let’s Be Honest—No Bull

Some people just REALLY do need to talk to their partner. It’s not an objection—it’s just life.

But instead of accepting that, we’ve convinced ourselves every response needs a “strategy.”

Meanwhile, some gooroo—who had one record month at the top of a leaderboard 3 years ago—is out there hyping up an entire live masterclass on handling this ONE “objection.”

They can’t see the forest through the trees.

The Problem Isn’t Objections.

It’s the obsession with trying to “handle” them.

The tighter you grip your objection-handling tactics, the harder it’s going to get.

Why? Because the more “savvy” your tactics become, the more savvy your prospects become.

It’s a never-ending arms race: One new trick after another, just to stay one step ahead— until your prospect learns the same playbook you’re using.

You Know What’s Faster Than Staying One Step Ahead?

Not playing that game in the first place.

Forget the never-ending spiral of scripts, frameworks, and “proven” rebuttals. Join the club of people who close deals without even asking for the sale.

Here’s What Actually Matters:

People love spending their money. You don’t need hacks to separate them from it. They’ll do it willingly—you just have to let them.

Instead of trying to convince them, focus on creating the space for them to convince themselves.

Oren Klaff Said It Best:

"[Let] people feel like the idea is coming from them, and they will place more value on it, believe it more deeply, adopt it more quickly, and remember it more easily."

That’s because people don’t resist spending money— they resist feeling like they’re being sold.

When the decision feels like (and actually is) theirs, there’s:

• No unnecessary friction
• No hesitation
• No need for you to jump through a bunch of hippy-dippy hoops

Prospects WILL give you their money with little to no hassle if it’s THEIR idea to do so— because people naturally defend their own decisions, not the ones you try to force on them.

And Here’s the Part Most Sales Reps Miss:

It’s NOT your job to decide if it’s right for them—that’s the prospect’s call.

Your role is to provide clarity, not control.

When you know the decision wasn’t made under pressure, manipulation, or some manufactured sense of FOMO, you can rest easy— because even if it’s a “no,” the prospect had everything they needed to make that decision for themselves.

And that’s a win, too.

So Here’s Your “Masterclass” in a Nutshell:

• Have the conversation.
• Answer their questions.
• Send the docs.
• Move on.

Final Thought:

Simple works. Complexity sells. Don’t fall for it.