Stinky Socks x IvanPif Bring Positivity to the Street Scene

Paris, France/Sofia, Bulgaria – 11.04.2024 - Stinky Socks , the dynamic sport, street fashion Bulgarian brand renowned for its funky and unique sock designs, is thrilled to announce a special collaboration with Ivan PEEV , the Franco-Bulgarian illustrator, artistic director and painter based in Paris. This partnership merges Stinky Socks' bold style with IvanPif's iconic imaginary characters, Travis and Mina, to introduce an exciting line of socks that exude positivity and vibrant energy, just in time for the 2024 spring-summer season.

Known for his work in the music, fashion, and media sectors, IvanPif's artistic vision brings forth a sense of joy and simplicity through his alter ego persona - Travis and his beloved friend - Mina. Mina is a unique female character, deeply anchored in artist’s familial story and named after his grand-grandmother Mina Todorova, Peyo Yavor’s* lifetime muse. The two heroes, with their infectious smiles and effortless charm, symbolize adventurous spirit and true friendship. Now, their faces are painting a picture of optimism and good vibes for the Stinky wearers around the globe.

"I have always admired Stinky Socks for their unique skate-snow culture and bold designs," says IvanPif. "As someone with Bulgarian roots, collaborating with such an inspirational Bulgarian brand feels like a dream come true. Moreover, being able to introduce my art to my homeland through this collaboration is incredibly meaningful to me."

For Hristo Petkov , Stinky Socks founder, this project represents more than just a trendy partnership. "We see this as an opportunity to celebrate the BULGARIAN CONNECTION," he explains. Bulgaria is brimming with creative talents, living here in the country or abroad, but who are always keeping the Bulgarian flame in their heart while chasing their dreams worldwide."

As part of the collaboration, the artist and Stinky Socks will co-host an event on 18th April at the Official Stinky Store in Sofia, Bulgaria, marking the first-ever presentation of IvanPif's work in his home country. Travis and Mina, the iconic characters, are particularly excited to share their energy with the local crowd and make new friends. They will leave their print on the store window and sign limited skateboard collection for the fans!

"At Stinky Socks, we're more than just a sock company," adds Risto. "We're a collective of creators, innovators, and pioneers who embrace individuality and creativity. This collaboration is a testament to our commitment to supporting those who dare to be different."

Take your pair of positivity and join the Stinky Family. The collaboration is now available on stinkyfamily.com .

*Peyo Yavorov was a Bulgarian Symbolist poet. He was one of the finest poetic talents in the fin de siècle Kingdom of Bulgaria. Most of his poems are romantic and dedicated to the two women in his life – Mina Todorova, his eternal muse and Lora Karavelova, his wife.