Stephen Nale : Dealer Principal & Owner of Joburg City Auto BMW
Profile: Stephen Nale
Stephen Nale, Dealer Principal and Owner, believes that Joburg City Auto is a shining example of a successful black-owned company. It began operating in 2003 and was the first wholly black-owned Dealership in South Africa. It stood to represent the new South Africa, a place where the rising class of black professionals would come for vehicles that reflect their growing status and success. With the challenge of its premises and surrounding CBD, the business required a dedicated team to build a lasting reputation.
Stephen Nale has over 20 years of experience in the Motor Industry and has been Director and Dealer Principal of Joburg City Auto since June 2008. He started his career in 1985 and has experience in various facets of management within the dealerships, beginning with branch management and working his way up to partnerships.
Senior Social Worker at City of Johannesburg Metropolitan Municipality
7 年I am very disappointed with the treatment I got today from the officials from BMW Joburg Auto in Newtown. I took my car for service and then one driver dropped me at work and today I was in Alexandra Township. After he dropped me off, I asked whether he will come and pick me up after work or Should I take a taxi back to Johannesburg CBD, he said NO DON'T TAKE A TAXI, I will come and pick you up. I called several times until I got his contacts from one of the officials. I called him and he said he will come but he is stacked in a traffic in Johannesburg CBD. After 15 -20 minutes, the other official called and told me that the driver said he can't come and pick me up. Where I am in Alexandra Township it's raining, with me I have a Laptop and for me to take a taxi I must go to London road and stand there with my PC. I have few questions to ask: -What kind of service do their drivers give to the customers/clients? - Do we as customers/clients have to trust them after bad experiences? -Do they have courtesy about their customers/clients? -What value do they add to their employer in regard to their acts? -Does their employer have trustworthy towards them? -What actions are taken by the employer if such cases are reported ? -Is the employer take into consideration the complains and concerns from the customers/clients? -Is this has to do with my race, age or what ? As the customer/ client , I am not happy at all about today's incident, and I personally don't care whose responsibility will be to make sure that customers/clients are treated with due respect and courtesy by officials from Joburg BMW Auto in Newtown. I am pissed off really. This is what I wrote on the email
Quality Manager at South African Reserve Bank
7 年Humble Servant. continue shining
Manager Materials Management at Eskom Holdings SOC Ltd
8 年Truly, hard work pays off.
Head Chef BNMT events and catering
8 年I'm proud of you my brother, make us shine we need leaders like you.
Service Advisor At Basil Green Ford Edenvale With A Supply Chain Management And Logistics Certificate
8 年great work from Mr Nale. This is how blacks should attain in the motor industry