A Step-by-Step Guide to Writing a Training Video Script

Providing an animated training video is an efficient way to educate employees or customers.

However, will relying only on visuals be enough?

While visuals are greatly important, a compelling script is also essential as the foundation to engage viewers.

A well-crafted script delivers your message in a clear and concise manner.

We'll walk you through the step-by-step guide to writing a training video script that delivers maximum impact.

But first, enjoy an example of an animated training video with a compelling script from Breadnbeyond!

#1. Get Your Material Ready

First on your list is curating your training materials.

Gather all the necessary materials and resources, such as training manuals, presentation slides, process documentation, policies, key statistics, or any other reference content that is relevant to the training topic.

These materials are your knowledge base to ensure the information you include in the script is accurate and consistent.

Consider consulting subject matter experts (SMEs) or team leads to cross-reference information and identify the most critical points to include in your script.

If you think your material is too lengthy, it's best to split it into several parts to avoid overwhelming viewers.

You can focus on one or two specific points for each video, which should be specifically tailored to your learners' needs.

#2. Pinpoint Your Training Objectives

Before you start writing, pinpoint the purpose of the training video.

Ask yourself: What do you want the audience to learn or accomplish after watching the video?

Objectives may vary, but they can include teaching a specific skill, explaining a concept, demonstrating a process, or onboarding new employees.

Clear objectives provide a roadmap for your script and help prioritize which information to include.

For example, your training objective can be "Ensure employees understand and can apply three core safety procedures by the end of the video."

Also read: 25 Effective Training Video Examples

#3. Create a Comprehensive Outline

A great script comes from a well-structured outline, which aims to organize the information logically and ensure a smooth flow.

Start by breaking your content into sections or key topics, such as an introduction, main learning points, demonstrations, and a conclusion.

When outlining, think about relevant scenarios and transitions between topics.

How will you smoothly guide the audience from one idea to the next?

This structure will act as a blueprint, making the actual writing process more efficient and ensuring nothing important is overlooked.

Also, use bullet points or headers to keep the outline organized.

#4. Finally, Write Your Script!

Now, it's time to write the complete script, combining narration with visual instructions.

Start with the introduction, using simple, engaging language to set the tone and explain the video's purpose.

Then, work through each section of your outline, keeping sentences concise and focused on one idea at a time.

A good training video script also includes notes for visual elements. For instance:

• For narration: Write the exact words the speaker will say.
• For visuals: Add instructions for animations, on-screen text, demonstrations, or diagrams.
• Example of a visual cue: [Show a close-up of the machine control panel as the narrator explains each button].

Remember to use conversational language and active voice to maintain clarity while maximizing retention.

#5. Review and Refine?

After drafting the script, rest it for a while and take your eyes off it.

Come back to your script with fresh eyes and take your time to review it.

Read it aloud to check if there is awkward phrasing, unclear instructions, or overly lengthy sections.

Also, pay attention to pacing to make sure the script flows naturally and matches the desired video duration.

You should verify that the script aligns with your objectives and focuses on critical takeaways.?

Don't rush this step! To ensure content accuracy, ask team leaders or experts for feedback.

As a final step, ask these questions:

• Does the script meet the learning objectives?
• Are the instructions clear and easy to follow?
• Does the tone and style match the audience's preferences?

You can always fine-tune your script before finalizing and submitting it.

After revising the script based on feedback, do a final review to confirm it's ready for production.?

A collaborative approach ensures the script is high-quality and effective for the intended audience.

For a more in-depth explanation, read our published article Explainer Video Script Cheatsheet [Infographic]

If you're creating an animated training video with a video production company, they can help you craft a compelling script as part of their service.?

For example, at Breadnbeyond, we offer an all-in-one service that includes scriptwriting, animation, voiceover, and full video production.?

Whether you need a short explainer video or a complex training module, we handle every step so you can focus on delivering impactful learning experiences.?

Visit our website for more information!