The state of the blocked web: 2017 Global Adblock Report
Download full PageFair report here.
The demographic of adblock users has broadened as adblock usage continues to grow.
This morning we released The state of the blocked web. This new annual report presents new adblock data for every mobile and desktop market in the world. Adblock has now reached 615 million devices, a year-over-year global growth of 30%, and spread to users of all ages.
Download the full PageFair report here.
We also have an online dashboard for those interested in viewing national adblock rates over time.