Starting a Business With Your Spouse: How to Succeed
Ruschelle Khanna, LCSW
Advisor & Therapist For HNW Females & Families in Enterprise II Focus on mitigating the impact of chronic illness in the family system II Author - Inherited Trauma & Family Wealth
Business and marriage are hard work and can be harder to handle if they are thrown in together. Just as two like-minded people start a business, you and your spouse can also share the same passions and monetize them.
People often question whether it’s the right thing to do. However, with proper planning, a business with your spouse can turn into a successful venture.??
9 tips for starting a business with your spouse
Get on the same page about the business vision
One of the most important things about starting a business is setting a vision. A business needs a purpose so it can be steered in the right direction. You and your spouse should have a similar vision to create a successful business.?
Get on the same page as your spouse through communication. Set aside a time to discuss your business plan in detail. Voice your opinions and let your spouse voice theirs. This will help both of you come to an agreement and help you see your business goals more clearly.
Establish your roles and responsibilities?
Knowing what role you will play and what responsibilities you will have is crucial to creating a smooth workflow. You and your spouse are different people with different strengths. Identify your strengths and find a way to implement them in your business.?
As there are many different aspects of a business, such as finance or marketing, you can each designate yourself to something you’re good at. You can successfully navigate through it by creating job descriptions with specific roles and responsibilities that are best suited to you and your spouse.?
Establish workflows, processes, and automation systems?
To keep a business running successfully, various automation systems and processes can be established— one way to do this is through technology. As the world relies more and more on technology, businesses too tend to adopt technological ways to create an efficient workflow.?
There are various online/digital tools that can be used, such as:
There are hundreds more. These tools are designed to help manage different projects, and they will also help keep your business organized.
Be upfront with finances, risk tolerance, and exit strategies?
Money is necessary when it comes to business. While you are starting a business to earn money, you also need to put out some money too. Discussing money matters with your spouse can get uncomfortable, but it is necessary.?
A few questions you can discuss include:
Make time for each other outside of work
Dealing with your work all the time can get exhausting, particularly at the start, as you need to put in numerous hours to establish a brand. Giving yourself and your spouse a break can help you avoid burnout.
Arrange times in your schedules to do things such as going out on dates or doing an activity you both would enjoy. Having a break from work would strengthen your relationship and give you enough rest to work harder in your business.
If you want to spend time together outside of work, a few options include:
Have open discussions about thoughts and feelings
Working professionally with your spouse doesn’t mean there is no space for personal feelings or thoughts. How you feel about your business and with your spouse as a business partner should definitely be communicated. Addressing those matters can help you run the business more efficiently.
You can have regular meetings to discuss these things, which will help you navigate future steps in your business as well as improve your relationship with your partner.
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When talking about your feelings, here are a few things to keep in mind:
Practice self-care individually?
Being professional partners with your spouse would require you to work and live with them. No matter how much you enjoy spending time with your partner, everyone needs to spend time with themselves.
Make a commitment to practice self-care to give yourself some alone time. You need time away from your work and your relationship, which will help create balance in your lives.
A few options for self-care include:
Hire help and outsource
Running a company can get overwhelming and become difficult to handle as it grows. It is okay to hire help to take some things off your plate.
There are various resources and websites where you can find help suitable to your needs, such as Fiverr, Upwork, or local listings.
Almost anything can be outsourced! Outsourcing isn’t just for your business either. You can outsource everyday tasks in your non-business life.?
A few things you could outsource include:
Put your relationship first
Just as maintaining your business is important, your relationship is important too. At the end of the day, your business partner is your spouse first. You have to give priority to your relationship over your business. If your relationship becomes strained, your business might suffer too.
To sum it up
It all comes down to having good communication. Starting a business with your spouse will introduce several issues, and you will continue to face them as your enterprise grows. However, those issues can be tackled if you and your spouse have the ability to see eye-to-eye.
FAQs
Can couples run a business together?
Running a business with your spouse can be challenging, but it is possible. If you both share the same thoughts and know where you want to take your business, it can turn into a successful venture.
What are some successful husband and wife business examples?
There have been some businesses that have turned out to be quite successful under the ownership of a husband-and-wife duo.
One example includes Stewart & Lynda Resnick— their holding company owns several famous brands such as Fiji Water and POM Wonderful. They have turned their partnership into a successful business venture which now earns billions.
Another famous example would be Julia & Kevin Hertz, who own Eventbrite. They started the online ticketing platform in 2006, and it has become one of the most popular platforms for online ticket purchasing. Eventbrite is now used in over 179 countries and has grossed more than two billion dollars in revenue.
Great and important tips, Ruschelle Khanna, LCSW! I think it's easy to think that we don't need to plan and structure things, it's our spouse after all and we know them so well. But that's exactly why it's so important because we'll take things for granted, we'll have expectations, we'll think we know etc. and the key is to enjoy and grow from being in business together - not to add extra layers of stress to life or the relationship.