Stand for something.

We all have aspirations, but do we actually stand for something? On Monday we tell the world we are standing for something that is core to our culture and why we are in business today.

From the moment myself and Bob Shaw setup SERKO we gave 40% of the company to our team, because not only do we care about our employees but we fundamentally believe that together we succeed.

On Monday we make one of the biggest shifts in our industry by providing our technology to every small business for free. We are standing for the small business who has an aspiration to become big. We were once small too and had the same desires to succeed against our bigger rivals.

So we are giving away our technology and also giving you and industry first; the next evolution in predictive mobile booking which together will remove cost and enable your business to grow and utilize that spend on your team. You can book on direct sites and spend 30min to 1hr searching the best fare to book and then your hotel on another site and then remember to keep your boss informed for duty of care and when your plans change... or you can do it on our app in one place at no extra cost.

We understand that being there is important, to close a deal and to compete you need to be there. You need the technology and toolset to enable you to spend the time needed in and on your business rather than booking and managing travel.

So..we are standing for you, we are giving you the ability to save time. Sure you can spend $20+ on service fees on other sites or you can apply that 5-10% saving on growing your own business, it will always be your choice. But you only have to ask the question on why more companies in Australasia choose SERKO today than any other system; they already know that doing it on direct sites doesn't work. At SERKO we actually save our customers millions and not only in dollar terms but in hours that are freed up to get on with making money.

We are standing for something we care about, we want to see businesses grow and we want to be part of that experience too. We're not stopping at just what you see today, like all cloud platforms our first release is just a small taste of what we have planned, it's exciting and it makes me proud that we can make a real difference.

I want to thank our partners Flight Centre Group and helloworld Group for believing in this change, to our suppliers for making this happen and to our launch partner XERO for making this real.

and... to our team for standing for something that they believe in.