Staff Announcement: Rob Morra Joins Great Lakes Brewery

Staff Announcement: Rob Morra Joins Great Lakes Brewery

June 18, 2024 (Etobicoke, ON): Great Lakes Brewery (GLB), one of Canada��s oldest independently owned and operated craft breweries, is extremely pleased to announce that Rob Morra has joined the team as the On-Premise Sales Manager effective immediately.

Morra brings a wealth of industry experience and knowledge to GLB,?with more than 15 years of sales success with Beau's All Natural Brewery and Beyond the Pale Brewery respectively. He led expansions of both breweries into the GTA and comes to GLB as we continue to grow our bar and restaurant sales footprint here in the province. A well-known and respected figured in the industry, Morra embodies the values we hold dear at GLB (Fun, Teamwork, Community, Approachability, Accountability) and he��s ready to build on the relationships already in place while charting a new path for the sales team.

��I am excited to welcome Rob here to GLB,�� says Peter Bulut, Owner/President of the 37 year old company. ��His ?institutional knowledge, alongside his uncanny ability to create meaningful partnerships/relationships with those in which he converses with, are great qualities that we were looking for. I know that our sales team is looking forward to his leadership, insights, and his drive as they continue to push forward in the Ontario market.��

?In his role, Morra will plan and oversee the strategy and execution of all sales and distribution activities for On-Premise / Licensee accounts (bars and restaurants) across Ontario. He��ll do so while leading the licensee sales team in the development and execution of strategic brand plans, bringing #FreshGLB to the province, with a focus on customer service.

?"I'm stoked to work for such an awesome brewery that has not only successfully established themselves as Ontario's Local Brewery, but they are also local to me! So local in fact that GLB Golden Horseshoe, now of-course GLB Premium Lager, was my first ever craft beer,�� said Morra on his first day with the company.

?If you would like to reach out to Rob directly, to chat beer or anything GLB related, please find his email information below.

?E: [email protected]

?We thank you for your continued support of our fiercely independent craft brewery! Until next time, please remember to keep tippin�� your glass of #FreshGLB in the right direction.


Timo Nelson

Consultant at international fertiliser development centre ,HRM,HSE AND PROCUREMENT LOGISTICS AND SUPPLY CHAIN MANAGEMENT

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Congratulations

Michael Claessens

Freelance Concept Artist / Art director

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Hey Congrats Rob!

Jacquie Severs, MA

Masters in Place Branding | Marketing for Good | Community | Delivering results | Durham Region, Ontario, Canada

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Love seeing this - a win-win! Congrats Rob Morra and congrats Great Lakes Brewery (Toronto, ON)!

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