Spring Clean Your Digital Presence for a Fresh Start - How Associations Can Optimise Their Online Footprint
Membership Marketing School (powered by MemberBoat)
Transforming Your Approach to Membership Marketing
Welcome to the new edition of the MemberBoat newsletter!
As spring blooms in Australia, it’s not just our homes that need a fresh start—our digital spaces do too! When was the last time you updated your social media profiles or checked if your Google Maps listing is current? Are members complaining about difficulty finding information on your site?
With so much happening in the world of associations, there's no better time to focus on tidying up your digital presence and honing your marketing strategies. In this edition of our newsletter, we'll guide you through how you can polish your online presence.
Is Digital Clutter Holding Your Association Back?
Over time, digital clutter builds up—old pages, outdated information, unused tools, and so on. This can make it harder for members to navigate your website, lead to missed opportunities, and even give a less-than-professional impression. In this article,?we explore why a digital clean up matters and how to get it done.
It's time for a Spring Digital Clean Up!
Following the success of last year’s challenges, we’re excited to launch the 2024 Digital Clean Up Challenge. This 4-week guided project will equip you with simple, step-by-step action plans that make digital makeover easy, manageable, and even a little fun. Each week, we'll focus on a different aspect of your digital presence, guiding you through tasks that will leave your platforms organised and optimised.
Join our Marketing BootCamp to power up your 2025 strategy!
Believe it or not, but 2025 is just around the corner and it's time to think about next year's marketing plan.?Introducing the Building Your 2025 Marketing Plan Bootcamp, a comprehensive, hands-on program designed specifically to help you attract, recruit, engage, and retain members with strategies that work in today’s rapidly changing environment.
?? Latest from Association Hub Podcast
Cybersecurity 101: Simple Steps to Strengthen Your Association's Security with Andrew Lawrence #47
In this episode of the Association Hub Podcast, we look into the critical and often overlooked topic of cybersecurity with special guest Andrew Lawrence from de.iterate. As technology continues to evolve, associations, like all businesses, face increasing threats that could jeopardise their operations and the sensitive data they hold.
?? Cybersecurity 101: Simple Steps to Strengthen Your Association's Security with Andrew Lawrence #47
How Associations Use AI: Real Case Studies with Dawid Naude #46
Imagine having an AI powerhouse transforming your association. In this episode, we sit down with AI expert Dawid Naude from Pathfindr to explore how AI is revolutionising organisational efficiency. If you’re ready to see how AI can drive efficiency in your association, this episode is for you.
Our Team Recommends
Events
Are you joining the?AuSAE Conference & Exhibition (ACE) this year? Run in the vibrant city of Adelaide from 17-19 November, it's the premier event for association executives, leaders, and industry experts across Australia and New Zealand. This year’s theme, ‘Your People, Your Place!’, focuses on fostering connections, sharing knowledge, and exploring all things impacting associations and the not-for-profit sector.
Listen
Looking for inspiration on how to lead your association into the future? The Association 100 Podcast episode 'Harnessing the Power of Community' covers how?Customer Experience Professionals Association (CXPA)?has leveraged the power of its global community to drive significant initiatives and maintain a strong, inclusive culture despite being a small-staff association.
Read
Forj asked over 1,000 association members to understand the member engagement and satisfaction trends you need to watch this 2024. Download the 2024 State of Association Member Experience Report to discover how an agile mindset is the key to your? associations future and learn how you can adapt to the evolving landscape of member engagement.
Let's work together to refresh your digital strategy and improve member engagement!
At MemberBoat, we understand how overwhelming it can be to manage your association's digital presence. That’s why we’re here to help! Whether you need assistance decluttering outdated platforms, streamlining your MarTech stack, or ensuring your content aligns with your members' needs, our team of experts is ready to support you every step of the way. Schedule a call with us >>