Spotlight Your Brand On Pinterest

Spotlight Your Brand On Pinterest

If you're a fan of scrolling through Pinterest for inspiration, you may have noticed a new addition to your search page - a "Premiere Spotlight" ad that allows brands to showcase their products in a more prominent position. 

This new feature is great news for advertisers who are looking to capture the attention of Pinterest users who aren't necessarily scrolling through the home feed. For brands looking to reach a wider audience, Pinterest may be a game-changer since 97% of searches are unbranded.

READ MORE: Pinterest Is Testing A New Premium Video Ad Format On Its App’s Search Tab

While the pricing for this new ad format is still being kept under wraps, it's exciting to see Pinterest continuing to innovate and adapt to the changing needs of its users and advertisers. From Idea Pins to short-form videos, Pinterest is clearly committed to providing a variety of content options for marketers and brands to reach users.

So next time you're searching for a new recipe or DIY project on Pinterest, keep an eye out for the Premiere Spotlight ad - you never know what kind of inspiration it might spark!

The Round-Up

Twitter Blue Expands To More Than 20 Countries

LinkedIn Provides New Segmentation Options For Its Company Engagement Report

As Seen In Business Journals

Carefully consider what your business needs internally and externally in order to grow sufficiently. If you are looking for more forward growth within your company, start with this. Chris Tompkins along with other expert panelists features their top strategies on how to grow your business efficiently in the article below.

READ MORE: 16 Important Strategies To Manage Rapid Company Growth