boatBurner

Organic Social Best Practices—Creating Connection, Sparking Engagement Organic social isn’t just posting and hoping for the best. We create with purpose. Our approach combines storytelling and a strategic framework to build genuine connections. Here’s how we drive organic reach and build communities that love to engage: Consistency is Key. Building a presence requires showing up, consistently. We post thoughtfully—not just for the sake of it—and that rhythm keeps audiences engaged and ready for more. Listen, Learn, Engage, Repeat. Great social isn’t just about talking; it’s about listening to your community. We stay in tune with conversations, respond to comments, and interact with followers. Social listening allows us to go deeper and use these insights to inform brand decisions. Be Human. People follow brands that feel real. We don’t just post pretty images; we share stories, start conversations, and make audiences feel part of the brand. No corporate jargon here. Measure and Move Forward. We track engagement, impressions, and follower growth, then use that data to evolve. Insights guide the journey, but creativity is our driver. Want organic engagement that resonates? You know where to find us.

Proud to partner with clients who give back in meaningful ways. This Veteran’s Day, Grizzly Coolers is offering a special promotion: 20% of all proceeds from their sales on 11/11 will go to the C4 Foundation, a nonprofit that supports Navy SEALs and their families. Every purchase made on this day helps C4 continue their essential work for our military community. If you’re thinking of picking up a new cooler, there’s no better day to do it. Thank you, Grizzly Coolers, for supporting those who serve. #VeteransDay

Retail media is the game-changer. We’ve recently been working with V&Co to boost their presence and drive velocity at Target. If you’re ready to see real results and elevate your brand’s reach, boatBurner is here to help you strategize and succeed.?

We recently teamed up with NEIGHBOR ANIMATION to launch IRP’s new?Super Arctic?cooler, a game-changer for arenas and stadiums across the U.S. Using CGI, we brought the product to life with dynamic visuals that show its innovation in action. At Boatburner, we help businesses—B2B included—elevate product launches with creative content that drives impact. If you’re looking to enhance your next launch, let's talk about how we can make your product stand out.

?? New Episode Alert! ?? It's not every day we feature our clients as guests, but sometimes the story is too good not to share! This week on the #PoisedforExit podcast, we had the pleasure of hosting the team from boatBurner, a creative services agency with a focus on CPG (Consumer Packaged Goods). Their "no Plan B" approach to client work is rooted in the story of Alexander the Great—burning boats to eliminate retreat—and that mindset drives their success. Founded 9 years ago by Teddy Hobbins Doug Mickschl and Brandon Van Liere, boatBurner delivers standout results through innovative strategies like Retail Media, helping brands get noticed and grow. One such client? Angie's BOOMCHICKAPOP —listen to their journey and exit story in this episode! Special thanks to our sponsors: Evolve Systems, Sunbelt Business Advisors of Minnesota, Exit Planning Institute Twin Cities Metro Area Chapter and Trust Point Inc. ?? Listen here: https://ow.ly/QnOQ50TBSEC ?? TODAY is the Twin Cities EPI Owners Forum. More details here: https://ow.ly/4fNY50TBSEG #CreativeAgency #CPG #boatBurner #PoisedForExit #ExitPlanning #RetailMedia #Podcast #BusinessOwner #Advisors #TransitionPlanning #CEPA #NewEpisode #Podcast #EPI #ExitPlanningInstitute

New packaging, new possibilities. Many brands have tapped us to design and refresh their packaging, bringing a modern edge to classic brands. At boatBurner, we elevate your brand’s visual identity to resonate with your customers. Need a packaging update? Let’s chat!

Need fresh content? Our in-house content studio is available for your next shoot. Whether you’re updating existing creative or starting from scratch, our team is on-site to assist with everything from planning to production. Contact us to book or learn more about how we can support your project.?

Behind every great shot is a team that makes it happen??? At boatBurner, we’re more than just creative minds; we’re hands-on partners in every production. Whether it’s a social snippet or a full-scale brand video, our Creative Director, Doug, and the team work behind the scenes to ensure every detail is perfect so you don't have to. Ready to elevate your content? Let’s make sure your next shoot hits the mark.

At boatBurner, we specialize in crafting and managing impactful influencer partnerships that drive growth and build lasting brand love. Whether it’s collaborating on co-branded gear, like the recent Grizzly Coolers x Cam Hanes "Keep Hammering" collection, or launching a new product line, we’re here to ensure your brand resonates with the right audience. Influencer marketing is more than just a buzzword—it's a powerful strategy to amplify your brand's reach and connect authentically with your target market. Want to see our expertise in action? Check out the "Keep Hammering" collection at?grizzlycoolers.com?and discover how we drive sales by creating co-branded products and elevating collections through strategic influencer collaborations. If you're looking to leverage the power of influencers to take your brand to the next level, we'd love to chat!

Grizzly Dreamstakes is live ?? We had the incredible opportunity to partner with our client, Grizzly Coolers, and 10 other top brands in the outdoor space to create a sweepstakes that’s giving away over $30,000 in amazing products! If you live for the thrill of the hunt or know someone who does, this is the sweepstakes for you. From premium gear to essential accessories, there’s something in this prize pool for every hunter out there. Sign up now at GrizzlyDreamStakes.com, or check out this post to get all the details and enter. At boatBurner, we love bringing big ideas to life. If you or your brand is thinking about activating something similar, we’d be thrilled to help you make it happen. We specialize in crafting engaging campaigns that not only resonate with your audience but also deliver real results. Let’s connect and see how we can create something awesome together!