S&OP Is Dead. What’s Replacing It?

S&OP Is Dead. What’s Replacing It?

For decades, Sales and Operations Planning (S&OP) has been the backbone of supply chain management. It promised alignment across sales, operations, and finance, providing a structured framework for planning the future. But today, S&OP needs reinvention.

Why? The Divide Between Planning and Execution Has Disappeared

The emergence of agentic workflows, Sales and Operations Execution (S&OE), and mature control towers has made the traditional S&OP cycle feel slow, redundant, and out of touch.

This isn’t just an evolution—it’s a transformation. The processes and tools that once defined supply chain planning are being dismantled, replaced by systems that prioritize strategy and real-time execution.


Why S&OP Needs Reinvention

Traditional S&OP was built on static cycles:

  • Monthly or quarterly reviews.
  • Siloed data collection and reconciliation.
  • Tactical adjustments to balance supply and demand.

But these cycles are too slow for today’s dynamic supply chains. Disruptions happen in real time. Markets shift overnight. Customers demand instant responsiveness. S&OP, with its reliance on periodic meetings and manual intervention, can’t keep up.

Here’s what’s driving the reinvention of S&OP:

1. S&OE Eliminates the Execution Gap

S&OP was designed to align decision-makers around critical planning decisions. But execution of these decisions was always the challenge. Today, S&OE bridges the gap between planning and execution:

  • S&OE ensures that day-to-day operations align with strategic objectives in real time.
  • It enables organizations to adjust dynamically to market shifts, disruptions, and opportunities.

By integrating execution into the planning process, S&OE makes the traditional S&OP cycle feel outdated.

2. Automation and AI-Driven Agentic Workflows Enable On-Demand S&OP

The promise of agentic workflows is transforming supply chain planning. These AI-powered systems autonomously handle disruptions, from rerouting shipments to adjusting production schedules. As a result:

  • The overhyped concept of Planning Control Towers is finally maturing into a powerful tool for real-time response and decision-making.
  • Today’s control towers don’t just visualize supply chain data—they prescribe actions and continuously learn from them.
  • Planners are no longer buried in spreadsheets but oversee AI-driven systems that provide insights and ensure execution aligns with strategy.

3. The Shift Toward Strategy and Network Modeling

Planners are no longer just making tactical adjustments; they’re evolving into strategic architects. Their roles now focus on:

  • Leading network modeling to optimize supply chain flows.
  • Contributing to long-term decisions like market expansion, capacity planning, and sustainability.
  • Leveraging AI-driven scenario simulations to shape the future rather than reacting to the past.


What Happens to Planners?

As S&OP evolves, planners aren’t being sidelined—they’re being elevated. But their role is changing dramatically:

  • From Tactical to Strategic – Planners are no longer problem-solvers but architects of strategy and execution.
  • From Support to Leadership – They are now guiding AI systems, defining strategic priorities, and driving transformation initiatives.
  • From S&OP to S&OE – The focus is shifting toward real-time execution, ensuring operations align with broader business objectives.

This shift presents a significant opportunity for planners to take on more impactful roles within their organizations.


Is This the End of Traditional S&OP?

The traditional S&OP cycle no longer fits in a world of continuous disruption. The future of supply chain planning is emerging, and it looks like this:

  • Strategy as the North Star – Planners will focus on long-term goals, network optimization, and transformation initiatives.
  • S&OE as the Engine – Real-time execution systems will handle the day-to-day, seamlessly integrating planning and operations.
  • AI-Driven Control Towers as the Backbone – These will connect strategy and execution, providing visibility and autonomous decision-making support.


Let’s Debate the Future of S&OP

This shift raises important questions:

  • Is S&OP evolving in your company to stay relevant?
  • What happens to organizations still relying on traditional S&OP cycles?
  • Can planners successfully pivot from tactical support to strategic leadership?

Let’s discuss:

  • Share your thoughts in the comments.
  • Tag someone with strong opinions on this topic.
  • Or DM me to explore how your organization is adapting to this new reality.

The reinvention of S&OP signals a new era for supply chain management—one defined by strategy, execution, and autonomous systems. Are we ready to embrace it?

Filipe W.

Demand & Industrial Planning | SCM | IBP-S&OP | Project Management | MBA

1 周

Great insights Alex! The shift from S&OP to XP&A is transforming supply chain planning, but many companies—especially in emerging markets like Brazil—are still maturing their S&OP processes. A study of Brazilian companies found that most lack advanced S&OP software, limiting data integration and scenario planning. While XP&A offers strategic benefits by integrating financial and operational planning, its adoption requires a solid S&OP foundation. Gartner predicts that by 2024, 70% of financial planning projects will adopt xP&A, but for companies still structuring S&OP, the priority should be improving collaboration, data accuracy, and technology adoption before advancing further. Undoubtedly the future is real-time execution and AI-driven planning, but many businesses aren’t ready yet—they must first master S&OP to ensure a sustainable evolution.?

Micha Veen

MD & Founder @ Unique Excellence | Sustainable Operational & Supply Chain Innovation Specialist | Integrating sustainable & ethical practices (ESG) into clients operations

3 周

Alex Rotenberg As mentioned, there is jjust a transition from “planning” to “execution”. So not dead, just depends on the maturity of the organisation. Less mature organisations probably should look at S&OP, more mature organisations should transition to S&OE… and then there is the next level, being IBP (Integrated Business Planning), where you can ultimately embedd AI/ ML to introduce AI-driven predictive analytics, scenario modeling, and real-time visibility across global supply chains. The focus of S&OP, S&OE and IBP is in the end just to ensure a resilient, responsive, and financially optimised supply chain. As long as you adopt any one of these!

回复
Paul Myler

Senior Supply Chain Management Executive/ Consultant | Transforming Operations to Enable Growth and Expansion

3 周

S and OP was never meant to deal with “real time disruptions.” That is for S and OE. If you are dealing with the fire of the day in your S&OP process, you’re missing the point. You need both S&OP and S&OE.

Will Chang

Account Executive

3 周

Alex you and some others are seeing the horizon before the rest of the group catches up. I agree with you and some of the comments in this thread "SO&E with AI" is an innovation that will lead to better results.

Timothy "Tim" Hughes 提姆·休斯 L.ISP

Should have Played Quidditch for England

3 周

Fascinating Alex Rotenberg thanks for a blog on S&OP, who knew?

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