Sony: new audio brand platform | Kien Lim CEO Havas Media China | Fox: restructured advertising sales | Global radio station market $87.31 billion
[Marketing Week] Bob Koigi: The making of artificial intelligence revolution
As the artificial intelligence wave sweeps across virtually all sectors,?brands and industry players, including marketers, advertisers and communication professionals are positioning themselves to reap from this transformative technology to improve client experiences, bolster productivity and due to its impressive returns on investment.
Zen Media (Zen), a B2B marketing and public relations firm,?has launched Snooze or News, a first-of-its-kind AI-powered press release tool to help determine if an announcement is newsworthy.
The tool also provides creative suggestions, corrections and an amplification strategy... read more
Globant and LaLiga Tech to pilot generative AI applications to reinvent sports tactics and broadcasting
Globant and LaLiga Tech have come together to collaborate with Microsoft on a series of initiatives with the goal of fostering the transformation of sports in various domains through the utilization of Artificial Intelligence.
After years of collaboration between Microsoft, Globant, and LaLiga to create digital products and solutions that help the reinvention of sport and entertainment, LaLiga Tech - after Globant's partnership with LaLiga - is extending this initiative beyond football to other sports such as basketball, rugby and tennis... read more
Fox Television Stations announces newly-restructured advertising sales division
FOX Television Stations (FTS) is restructuring its Advertising Sales division, merging its local, national and digital sales efforts into one streamlined unit designed to leverage the power of FOX's strong news content, live sports and digital/streaming platforms.
?In making the announcement, FOX Television Stations Chief Executive Officer?Jack Abernethy?has named?Patrick Paolini?to Executive Vice President of Ad Sales. He will assume this position immediately, reporting directly to Abernethy. In addition, three talented and experienced ad sales executives,?Sheila Bruce,?Tom Fleming?and?Michael Page, have been elevated to new roles... read more
Kien Lim appointed CEO of Havas Media Network China
Havas has appointed Kien Lim as CEO of Havas Media Network China, effective immediately. Based in Shanghai, Kien Lim reports to Karl Wu, Chairman and CEO of Havas Greater China, and takes full charge of the business and talent of Havas Media across China.
Kien began his career in advertising from 1994 in Malaysia, then China mainland from 2000. Armed with rich experience in creative and media across agencies at senior positions, he has also run entrepreneurial start-ups, driving integrated marketing communications... read more
Global radio station market to reach $87.31 billion in 2023, report
The global radio station market will grow from $83.74 billion in 2022 to $87.31 billion in 2023 at a compound annual growth rate (CAGR) of 4.3%.
The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, surge in commodity prices, and supply chain disruptions, causing inflation across goods and services effecting many markets across the globe. The radio station market is expected to grow to $100.64 billion in 2027 at a CAGR of 3.6%... read more
Sony launches a new audio brand platform and campaign targeting creators
As the pre-eminent platform for creative freedom, Sony Corporation has announced its new "For The Music" brand platform and campaign for its premier audio products and services.
Sony Music Entertainment and Grammy Award-winning artist Miguel will be the first artist "For The Music" will support with a brand spot and campaigns for the WF-1000XM5 headphones and X-Series wireless speakers... read more
Apica acquires data fabric startup LOGIQ.AI, raises $10m to modernize data management
Apica, the Stockholm-based pioneer in synthetic monitoring and observability, announced its agreement to acquire observability data fabric startup LOGIQ.AI. Apica also announced it has raised $10 million in funding from existing investors?Industrifonden, SEB Foundation, and?Oxx. With the acquisition and the new financing, Apica plans to continue delivering affordable and flexible observability innovations and develop new capabilities in the coming months for enterprise customers... read more
Heat battery maker Rondo Energy secures $60m to speed industrial decarbonization
Rondo Energy, the provider of zero-carbon industrial heat and power, has raised?$60 million?in a new financing planned to speed the rollout of Rondo Heat Batteries (RHBs) worldwide and to transform the global energy storage market.?
The financing brings together funding from current Rondo investors Breakthrough Energy Ventures, Energy Impact Partners, SCG, and TITAN, industrial leaders including Microsoft's Climate Innovation Fund, Rio Tinto, SABIC, Aramco Ventures, and climate investors SDCL Energy Efficiency Income Trust (SEEIT) and?John Doerr... read more
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Marqo secures $5.2m to bring continuous-learning vector search to businesses
Marqo, the startup enabling AI-powered search and discovery, has closed?$5.2 million?in seed investment. The investment, led by Blackbird Ventures, also includes the support of Creator Fund, January Capital, and Cohere's co-founders,?Ivan Zhang?and?Aidan Gomez. The funds will be used to develop a new form of vector search technology that continuously improves based on user engagement, which differentiates it from existing vector databases... read more
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