SONDR: A new era of recruitment

Job hunting shouldn’t be about ticking boxes. It shouldn't be about trawling job boards to try and find the one vacancy that’s going to be a reasonable match. Bold statement? Yes. But true. Job hunting should be an experience that sees your needs met - after all, that’s why you’re looking for a new job in the first place, no?

We understand that many people don’t quite understand the recruitment agency model, or why working with recruiters is beneficial. We all know recruitment has a bad reputation. And we know why. But SONDR really is different.

Let us explain…

The traditional recruitment model

Since the dawn of the first recruitment agency, the industry has heavily focused on filling jobs. What this means is that recruiters put all of their focus on what vacancies they can get and, in turn, fill, in order to make their commission. It becomes a numbers game. The more vacancies, the more chance of filling them. Quantity is of the essence.

The trouble with this model is that the candidates are just seen as a number. Not in all cases. It’s worth saying that there are some recruitment agencies that operate using this model and also have a focus on service. But generally speaking, this model encourages recruiters to move quickly, therefore, they don’t take the time to get to know what you actually desire.

For the recruiters, they end up with candidates ghosting, taking counter-offers and pulling out of interviews because they've not taken time to get to know the candidate and build a relationship with them. They don't understand where in the recruitment process the candidate is, only that they said they were interested in the job sold to them. The candidate has ended up taking a job elsewhere; and because they don't have a relationship with the recruiter, they don't feel the need to relay this information.

For the candidate, they too get ghosted. They get put forward for roles or companies that aren’t the best fit, waste their time at interviews all to not hear back from the recruiter afterwards.

So what’s the answer?

The SONDR model

The SONDR business model was designed to challenge the status quo and redesign how recruitment is perceived.?

Unlike traditional agencies focused on filling roles, SONDR does not work on vacancies. Instead, we take a personalised, talent-led approach; focusing on understanding our candidates aspirations and skills. Our dedicated team works closely with only the best candidates in real estate to identify their dream job and craft a tailored strategy to achieve their goals.

We typically start by following a three step approach:

Step 1:?

Our initial conversations with candidates never have any expectations. We will just get to know you, your aspirations and career goals, and look at ways we can help; be that coaching you in your current role or looking at a change.

Step 2:

We’ll identify what it is you need, and how you can get it. This might mean coaching you on having difficult conversations in your current role, or looking for a new one entirely.

When you’ve exhausted internal conversations but nothing has changed for you, we’ll change tact to develop a brief that will allow us to map out the market and identify every business that matches your requirements.

Step 3:

We’ll continue to build on our relationship with you over the course of your career, agreeing to intermittent catch-up calls within a reasonable timeframe.

You can then rely on us as your sounding board for any career related solutions.

We believe in targeted opportunity matching, going beyond generic search results to connect you with organisations that truly align with your career path, and will create the perfect opportunity for you. Our advanced network and industry expertise ensure you're presented with the most relevant opportunities.

Transparency and open communication are at the heart of our approach. We keep you updated throughout the process, providing regular feedback and guidance. Our goal is to build a long-lasting relationship, not just facilitate a single transaction.

Ready to experience a new level of recruitment? Contact us today to learn more about how SONDR can help you achieve your career aspirations.