Some Mind-Blowing Charts
Glenn Engler
Senior Advisor to C-Suite and PE: Digital Transformation, Growth Strategy, Marketing Effectiveness
Ready for some more fascinating charts? Here are five that I came across in the past week or so. Enjoy.
Grocery Shopper Loyalty
Let's start with one about retail loyalty. You Wegman's fans, here you go -- proof that you've got the most passionate fanbase for grocery brands (survey from MarketForce):
Millennial Readership
How about readership and readership percentage for Millennials? You'll be surprised that Reader's Digest has about 1/3 of its readership in the 18-32 age range, based on ComScore (via Digiday):
Music Festivals
Ok, music fans --- you think you have to race to all the music festivals? Don't bother, because there is enormous overlap, according to this analysis by Atlas (via Amy Wang on Quartz):
Television Viewing
How about Viewing Habits? Nielsen had to really adjust their tracking efforts because people are completely consuming information differently. Fascinating chart here in Fast Company showing that only 45% of the audience viewed the show live:
Burberry's "Chequered" History
The FT a few days ago profiled Burberry, and their sales growth over the past 5 years compared to their expected sales growth in 2016 -- when compared to some of their competitors, the data paint a tough picture.
Have any good mind-blowing charts you've seen recently? Share your thoughts here or follow me on Twitter at @Glennengler.
Note: All thoughts, comments, ideas in my posts are solely my own thoughts.
(Image from ArchitectureArtDesigns.com)
Consultant at Customer Engagement Advisors
8 年I'd have to say the most disturbing finding was Buzzfeed being #1.
Foreign Policy Officer @ Consulate General of Canada | New York
8 年good data visualization is always effective.
Executive | Brand/Business Builder | People/Team Developer | Fractional Chief Marketing and Sales Officer | Consultant | Collaborator | Advisor | Board Member | Value Creator
8 年Thanks Glenn. Interesting charts.
Very interesting......