Some latest thoughts.....
Mike Foster
Business Mentor & Coach | Fuelling ideas and sparking plans for a better business
In this month's update, as always I hope you find some useful information to help you start, develop, scale or grow your own business.?
Mike
In this months edition
- Manage your existing leads better before.......
- Lucky for Some - 13 Pillars of Marketing
- Why Legal Considerations are Crucial in Business
- Blogs, Video Snippets and Free Resources
Manage your existing leads better before you add more to a leaky funnel
Are you managing and handling your existing leads and opportunities as best as you can? I may argue that it's somewhat pointless spending all your resources chasing new business enquiries if you are letting your current opportunities with prospects or existing customers fall through a leaking bucket. I've been asking my clients about their prospect and customer journey. In many cases, we've made tweaks and tested different communication methods to the favoured email. How are you nurturing your opportunities from the awareness stage, through consideration to purchase, then delivery to retention, loyalty and advoacy? Can you do something today, this week, to improve your control on your process and improve your conversion to revenue by a x%? If you could, take action and do it today, as x% over a number of opportunities could be the equivilant of having to find yet another new enquiry with your marketing!
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Lucky for Some - 13 Pillars of Marketing
The foundation tactics of successful lead generation for many businesses. 1. Social media (organic and paid) 2. Great website with purpose (design, driving traffic to it) 3. List building (subscribers, lead magnets etc) 4. Direct mail (by post) 5. Email marketing 6. Google ads 7. Expo’s / Trade shows 8. Video 9. Influencers 10. Google business profile 11. Webinars 12. Joint Ventures 13. Networking (with a referral strategy) You have to invest your resources to not be the best kept secret. How are you building awareness and creating traction towards your business?
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Why Legal Considerations are Crucial in Business
In the ever-evolving landscape of business, navigating legalities might seem like navigating a minefield. Yet, understanding the "why" behind legal considerations is not just about compliance,?
With the right, proactive, advice you may save yourself thousands in the long run. We often think about our risk mitigation, but it is also about creating a framework of trust with your stakeholders, your operational continuity and maintaining your competitive advantage in a landscape that is continually changing legally!
Don’t trust the word of your “friends†and I recommend you seek legal guidance to secure your interests.
From my experience, I know how people may have other agendas, not what they say, or they change priorities over a short period!
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Your legal considerations are not merely a defensive strategy—it’s a proactive approach that enhances every aspect of your business operations, from how you engage with your customers to how you protect your innovations.
Here’s a list of just some of the legal considerations you may need to make in your business
Latest Blogs
The content of my blogs has you in mind. I write to share my knowledge, experience and expertise to help you build your business.
You can search ypur 'top of mind' topic in all my blogs at https://entrepreneursmentor.co.uk/blog/
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Video snippets
Each video snippet of 2-3 mins is a thought to help you in the development of your own business. I am currently sharing a series of growth hacks.
Visit my YouTube channel at https://www.youtube.com/c/MikeFosterOxford
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Free Resources
My resources include something to read, something to listen to or something to watch including?my:
- You Tube with short video 'snippet' vlogs and interviews with trusted experts
- Podcast
- eBooks - 2 bundles avaialble
- Knowledge base Q&A
- A personalised report to help you?develop your business and enjoy entrepreneurial success
- App
All designed to help you start, develop or grow your own business. I do hope they help you in some way.