Solving TAM

Solving TAM

In this episode of Prime Venture Partners Podcast, we have Ashmeet Sidana, Founder & Chief Engineer, Engineering Capital

On the episode:

??The High Cost of Getting The Market Size Wrong!

??Calculating TAM: Precision Vs Accuracy

??Creating a Category is a Continuum

??Great Products Expand Markets

  • “…subtle product differences?can make a huge difference?in how you think about market size. Market size is very important, because it is a fundamental limit on the size of a company..…“
  • “…if you’re an entrepreneur, you’re a VC.?You don’t need to be precise, you do need to be accurate.?And that’s the important thing, when you are thinking about market size…“
  • “…there is a second mover advantage. Companies that are using the evolutionary approach, by definition, are trying to benefit from the second mover advantage. And you can build very large businesses that way…”
  • “…great products expand the market. So when you estimate your market size,?if you are truly, genuinely building a great product, then you may be able to expand it.…”

Listen to the full episode here


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