Solved-A Content Calendar That Actually Works.
Photography by Mike Setchell

Solved-A Content Calendar That Actually Works.

Okay, people, I've crunched the numbers, aggregated white paper analysis, emailed clients, consulted with friends in the field, and then I just made some stuff up.

Only kidding, kinda.


This short article is about using social media correctly—no shortcuts or magic tricks. I created a unique sequence of posts along with a companion style guide that optimizes a 20-day cycle for fashion and direct-to-consumer brands, though I am sure you can see how to adapt it to your needs once you download it.


My thinking prioritizes engagement from actual interested parties rather than "likes" and follower count. Why? What's the point of adding followers? The majority of them will never support your business.

This social condition (see what I did there?) is killing small and large brands alike because they are not seeing any long-term returns from their marketing shoots, if any.

But you don't have to take my word for it.


"It's better to have 1000 engaged fans than 10,000 followers." - Gretta Rose van Riel, Author & Marketing Legend.?


This 11-page guide I based on actual data and experience. It is free too. I only ask that you click this Link to my site and subscribe.?[Link]


Preview


Thank you and stay hungry my friends.



Patty S.

VP of Marketing at DesignMind

1 年

This is so handy! Thanks Alex!

Breanne Jarrige

Reimagining my career: Embarking on a journey from Admin to Creative.

1 年

Thank you for your newsletter! I have enjoyed your website and will come back to visit often as it is a trove of interest processes and information that we can use to tweak our own workflows. Very insightful!

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