Social Media Marketers Need to Focus on Entertainment
Social media has shifted, and the focus on producing engagement on your posts shouldn't be the only thing you care about. Today, it is all about entertainment. Users aren’t paying as much attention to surveys, polls, or interactive captions. Now, they are looking for videos that will entertain them.
That’s why algorithms such as TikTok are focused on how long users watch a video versus swipe away. Social Media Today, LLC shows you how to change up your content marketing strategy >>> bit.ly/4bg7kQt