Social Media Influencer Deals
Brian Heller
Tech Deal Lawyer (SaaS / Cloud, AI, Advertising, Licensing, etc.).......... --> 20+ yrs experience: BigLaw, In-House, BizDev, CorpDev, etc.......... --> JD/MBA (JD cum laude from BU; MBA from Michigan)
This topic has already been written about by several people I respect. So I thought, for a change of pace, in this issue of my newsletter, instead of writing or rewriting my own article, I'd share some content that I recommend from other sources. If you want to know what to look for in Influencer Contracts, here are three great articles that will help you write or review these types of Agreements:
This article - 4 Key Aspects of Social Media Influencer Agreements, was co-written by one of my colleagues at my law firm, Outside GC (OGC): https://docket.acc.com/contracts-corner-4-key-aspects-social-media-influencer-agreements?
This article - How to Negotiate Influencer and Brand Collaboration Deals - was written by my friends at Contract Nerds: https://contractnerds.com/how-to-negotiate-influencer-brand-collaboration-deals/?
Here's another good article I recommend with some useful advice: https://www.meltwater.com/en/blog/influencer-marketing-agreements
Corporate & Commercial Lawyer | 9+ Years in Contract Management, Corp Advisory & Legal Risk Mitigation | Experience Across Key Industries | Multi-jurisdictional Expertise | SQE Candidate | Occasional Humorist
5 个月This is like a mini compendium! Thank you!
Tech Deal Lawyer (SaaS / Cloud, AI, Advertising, Licensing, etc.).......... --> 20+ yrs experience: BigLaw, In-House, BizDev, CorpDev, etc.......... --> JD/MBA (JD cum laude from BU; MBA from Michigan)
5 个月Tag Billie Munro Audia