Social Media Case Study for Slice

About Slice:

Slice is a real estate investment platform that allows users to invest in professionally vetted properties with as little as $100. The platform simplifies property investment with a 3-step sign-up and purchase process, making it accessible to users in 188 countries.

Objective:

Slice sought to establish a strong online presence through a social media strategy that would target potential investors globally and convey trust, transparency, and ease of use. Leo9 Design was entrusted with creating Slice’s entire digital identity, from branding to social media marketing, using innovative techniques to reach their goals.

Leo9 Design’s Approach:

Leo9 Design worked closely with Slice to develop a cohesive brand identity and execute a digital marketing strategy that prioritized user engagement and trust. The team focused on key areas:

1. Neuromarketing on Social Media: A unique neuromarketing technique was used on platforms like Instagram to subtly influence users’ behavior. The goal was to trigger emotional responses and build trust through:
2. Audience Targeting & Engagement: Leo9 Design used Instagram’s advanced targeting to reach specific demographics, engaging with followers through interactive posts, stories, and educational content around real estate investing. The focus was on building a connection with the audience and encouraging them to explore the platform.

Impact:

The neuromarketing strategy proved successful in growing Slice’s Instagram following and engagement rates, helping the brand establish credibility in the real estate investment sector. The visually engaging, trust-building content not only increased awareness but also drove users to sign up and start investing on the platform.

Conclusion:

Leo9 Design successfully created a strategic social media presence for Slice using innovative neuromarketing techniques. The focus on emotionally driven content, credibility through social proof, and targeted audience engagement helped Slice achieve its marketing goals.

Looking to create a powerful digital identity and marketing strategy for your brand? Contact Leo9 Design today to learn how we can help you grow your business through expert branding, website design, and innovative marketing solutions!