10. So You Want to Be an Inventor?

I am a modeler. While my chemistry and chemical engineering degrees have led to opportunities to create everything from chemicals to household products, my passion is the brain. Twenty-five years ago, I created a model explaining the connection between the human nose and brain...and I couldn't share it with anyone. It was declared a trade secret.

I always laugh when I hear people say they want to be an inventor because I'm thinking, "Do you really want to be the only person in the world who understands something? Do you want to be met with abuse whenever you try to share something intended to help people?" (Every inventor is shaking his head with a wry smile; the rest are hopefully removing their rose colored glasses.)

This model for the nose and the brain connection led me to the realization the "expert's" explanation for the human brain was the opposite of reality! I spent the next ten years coming up with a model for the mind-brain connection and I found less than one percent of people could handle the Truth.

A psychology student wanted to present my model to her class. The professor requested we meet beforehand so he could see the model. What I handed to him looked like a wiring diagram: about a hundred arrows connecting various boxes labelled with discrete parts of the brain. He only had two comments and they efficiently explain the issue in the world:

1. "There is nothing on this page that we don't know, however, I've never seen this on one page."
2. "What you are doing is wrong. Stop working on this!"

The professor said science works from the outside-in: our environment is the cause that damages a discrete part of the brain and the effect is our behavior. He said, "You are claiming the cause of behavior is the wiring in the brain." I was working inside-out.

There are ONLY four areas people can operate in:

-Truth

-Context/Principle

-Action/Application

-Result

How you model these four areas says EVERYTHING about you!

The psychology professor (and medical research) model according to ANALYSIS:

Truth ← Principle/Context ← Application/Action ← Result

1. Results: Measure results and put them on a scale from "Good to Bad" or "Desirable to Undesirable".
2. Action: What Applications correlate to the Results?
3. Context: What Principle(s) guides the Applications?

Notice, these Principles are Contextual; they only work for the Context being discussed. However, people feel they are helping others when they talk about the effects of an issue even though people are still being hurt!

This is the way of our world...and we reward it! A famous person ("Good" results) is told they have very entertaining stories (Applications) and they ought to write a book. They determine the seven, ten, twelve, etc. underlying themes (Principles) and the next thing we know we are buying "Joan of Arc's Seven Keys to Success". However, when it comes to humans, these Principles don't translate to other Contexts!

ANALYSIS works for machines.

ANALYSIS helps humans make a short-term gain while HURTING humans in the long term.

Every time you Solve a person's problem with Principles, you create three more problems for the person and the long-term damage of your solution is worse than the damage from the original problem. (We pay people to do this to us?!?!)

Dissolving a person's problem with Truth according to the person's uniqueness is the only healthy way to interact with humans.

I call the "Principles" that apply to every Context "Truth". Modeling in the opposite direction is called SYNTHESIS:

Truth → Principle/Context → Application/Action → Result

When the model is created from this perspective, the Applications always leading to Good Results IMMEDIATELY present themselves once the Context is encountered! Who wouldn't want to approach the world in this fashion? It turns out the answer is: 99% of people!

(Honestly, I only expect 1% of people to have made it this far and continue reading...and THAT'S GREAT!)

A true innovator does NOT want 99% of people approaching him. He's not a salesman; he's the opposite of a salesman. It works to his advantage for the masses to think he's a salesman because they ignore him, however, this means the masses don't get the answers they claim to want...like the psychology professor!

I ignored the professor and continued to use my model to help people get off of antidepressants, bi-polar medication, break various addictions, and embrace happiness to the point they could help others who were suicidal. I stayed under the radar for ten years because my wife was afraid I would get labelled as "insane": I was doing the OPPOSITE of medical science's approach! Who was I to disagree with "experts"?

Then, a magazine highlighting the biggest discoveries in brain research for 2015 was published. The editor wrote the following in her introduction of the entire magazine as the key discovery for that year:

"Today we understand that the focus should be on neural connections - how the specific circuits in the brain, rather than discrete brain regions, influence behavior."

Medical science just now realized they had been looking at all of this backwards!

Today, we still have a four year head start on medical science, but my focus is still people. I've joined LinkedIn, NOT to sell ANYTHING. I'm here to find the excellent 1% and document the list of people hindering Truth! In fact, here is the breakdown of people according to this model:

Truth (<1%) → Principle/Context (5%) → Application/Action (94%) → Result (<1%)

Since I use this model as my first step for everything, let me close this article by applying it to the following scales: Problems, Thought Process, Profitability, Behavior, and Behavioral Change Approach.

MODEL: Truth → Principle/Context → Application/Action → Result

PROBLEMS: Dissolve → Solve → Resolve → Absolve

THOUGHT PROCESS: Creative → Self-Regulation → Regulation → Dysregulation

PROFITABILITY: Generativity → Sustainability → Unprofitability → Bankruptcy

BEHAVIOR: Flow → Burn Out → Depression → Suicide

BEHAVIORAL CHANGE: Uniqueness → Logic → Conditioning → Intimidation

Here is a link to a short video summarizing the value of modeling in this fashion by using the story of Scurvy: Vitamin C

Finally, Don't contact me!

(Did you see what I did? I made sure only the 1% would contact me because there is no way to dissuade people in pursuit of Truth.)

Next Chapter: What's Your Definition for "Leader"?

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