So, it's January already?!

So, it's January already?!

So, it's January already?!?

?It sure feels like it! The start of the new year has brought with it a ton of updates in the e-commerce world. From news about e-commerce cooling down

to some of the biggest stories this week:

  • The?Virtual Makeup Try-On?Market is projected to experience a period of exponential growth, experiencing an impressive +20% Compound Annual Growth Rate (CAGR) by 2030.
  • The B2C?e-commerce market for home and garden products?is projected to surge by a whopping $30,189.84 million USD from 2022 to 2027.
  • The holidays of 2022 saw a milestone-breaking?$211.7 billion spent by online shoppers.
  • All US merchants now have access to?Amazon's innovative 'Buy with Prime' program, allowing customers to purchase products effortlessly and quickly for their convenience.

Top Retail and E-commerce Stories

Virtual Try-On:?Makeup Try-On Market to Experience 20% Growth by 2030

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Ready for a makeover but not sure if you want to commit??This?virtual try-on tool lets you experiment ?with hundreds of hair colors and lipstick shades without the fear of commitment. Just tap it, and try it on your selfie before deciding to buy.

?Virtual Makeup Try-On technology is becoming increasingly popular and is projected to experience a period of exponential growth with an impressive +20% Compound Annual Growth Rate (CAGR) by 2030.

?Side Note:?10 Ways E-Commerce Sellers Should Leverage Instagram

?The Virtual Makeup Try-On Market research report sheds light on the leaders within the industry such as Chanel, L'Oréal, Estee Lauder, Ulta Beauty, Target, Charlotte Tilbury Beauty, and more, and tracks their business strategies, financial status, and upcoming products to "reveal strong development by driven consumption in various markets."

Learn More about how?Virtual Try-On is virtually taking over the beauty industry !

The Home and Garden Surge: B-to-C E-Commerce Market for Home and Garden Products Projected to Surge by USD 30,189.84 Million

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Time for a home renovation??The?home and garden market has been seeing a surge in recent years , with more shoppers switching from brick & mortar stores to online shopping for their home decor needs. According to a report released by Grand View Research, the B-to-C e-commerce market for home and garden products is projected to surge by a whopping USD 30,189.84 million from 2022 to 2027. The report also states that the growing demand for convenience among customers and increasing internet penetration are some of the major factors driving this growth.

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Technavio places the global home and garden products B2C e-commerce market within the internet and direct marketing retail industry of the bigger global retailing sector. This parent field includes profits attained by companies that render their services primarily online, on mail order basis, through door-to-door salesmen, or through shopping networks broadcasted on television. Companies offering online marketplaces for products and services will help to propel the home and garden B2C e-commerce industry. It is projected that the global size of this sector will grow by USD 30,189.84 million, demonstrating a CAGR (Compound Annual Growth Rate) of 10.53%.

Side Note:?Free Shipping: What E-Commerce Sellers Should and Should Not Offer

?While the B2C e-commerce market for home and garden is still in the growing stages, there are many prominent vendors who have already taken this industry by storm. These companies include?Amazon.com Inc., Bed Bath and Beyond Inc., Costco Wholesale Corp., Lowes Co. Inc., Overstock.com Inc, The Home Depot Inc., Walmart Inc., Wayfair Inc., Williams Sonoma, and others. One of the main determinants for this expansion is the growth of real estate and residential construction industries.?

Learn more about the?financial surge of the home and garden industry !?

QUICK TIP

Try this.?For international e-commerce, you will need a credit/debit card processor like Stripe along with mobile wallet options such as Apple Pay and Google Pay. Lastly, getting a Buy Now, Pay Later (BNPL) option will ensure your customers have plenty of convenient choices for their payments.

There's a lot more where this came from! Check out this week's entire newsletter and?subscribe to Click & Conversion here !

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