Snapchat refused patent for Spectacles

 BOOM! so spectacles, our word we use for glasses, eyewear and jargon for most other terms for all generations from boomers, X , to Z. now spectacles takes on a new meaning through snapchat. its a big deal, and its important for retailers, or private practices to stay on top of what is going on in our world. - while snapchat didnt win today, we find it will be part of our morphing for our generation. let's get you up to speed on spectacles: click here, and read more about our industry through imatters. leading the way in staffing, and all things great as our new website launch will manage all that is important in eye care.

The Patent Trademark Office (PTO) has refused Snapchat’s application for Trademark protection of the term Spectacles.

In her refusal letter, the PTO Examiner noted that the Snapchat application describes hardware and peripherals that are optical instruments, including lenses and a frame. Her examination determined that the term “spectacles” is used to describe many other optical products, including an existing device advertised as a “spectacle with a camera”. Thus the applied-for mark was determined to be merely a descriptive term and is not eligible for registration under Section 2(e)(1) of the Trademark Act.

Snapchat sought to prove foreign registration, but their application is currently suspended due to a failure to provide timely evidence. They may try to narrow their application for specific use, but will not be able to claim and trademark ownership for the word “spectacles.”