A smarter way to supercharge your property investment leads

A smarter way to supercharge your property investment leads

Property investment leads: they are the lifeblood of your business. In a hyper-competitive sector like property, you need high quality leads at a predictable – and scalable – volume. Most of all, you need your leads to convert.

That unlocks business security and sustainable business growth. Yet too often, gathering property investment leads feels like a dice game.

Let’s look at how you can bring more control, more accountability and more ROI to your lead generation activities – possibly with zero financial exposure on your part.

We know how to generate property investment leads

Adbetter. The clue is in the name. We partner with ambitious businesses to make their ads better. Specifically, we create paid media ads that generate leads and drive revenue. It’s all about results.

And for you, it gets better. Property is one of the sectors we specialise in. But don’t just take our word for it. Here are some of the outcomes we’ve generated for other businesses in the property sector.

  • Alesco Investment Property: 1,400% increase in lead volume, generating £2.5m revenue from paid media leads.
  • GetGround: 467% increase in sales without any increase to ad spend.
  • One Investments: Reduced cost per lead by 25% and generated multi-five-figure lead volumes.

“Since working with Adbetter, our digital paid media channels have grown to be one of our most consistent generators of high-quality leads. Our lead volumes from paid media channels have increased over 1,400% whilst maintaining a low cost per lead.”

Our promise: derisking your search for property investment leads

It’s natural – maybe even healthy – to feel sceptical when you are considering working with an external company. Not least when you are outsourcing something as crucial as lead generation. Perhaps you are nervous about wasting precious ad budget. Maybe you feel reluctant to hand over the keys to your ad performance data.

All understandable. But relax.

We work in a way that derisks your decision to engage Adbetter – right from the start.

Getting started

The first step is to arrange a discovery call. If we feel like we can make a difference, we will audit your existing lead generation strategies and work up a proposal with a 90-day action plan for your paid media activities.

All of this initial scoping work is free. You won’t have to pay a penny – whether you choose to work with us or not. You might also find it reassuring to know that we may politely decline the offer of working with your business. That’s because we only take on a new client when we have a high degree of confidence that our expertise can have a transformative impact.

Performance-based pricing

If you decide to work with us, we will get your initial campaign built within two weeks. We charge a percentage of ad spend that decreases as you scale – making sure your budget can be adjusted in line with any seasonal peaks and troughs in your business demand. We may even be able to give you the option of covering your ad spend by working on a cost per lead model, completely removing your financial exposure.

No lengthy contracts

Nobody likes being hamstrung by long-term contracts. That’s why our campaigns are designed on three-month cycles – with a one-month rolling break clause in our agreement after an initial test period of working together.

Transparent custom reporting and measurable ROI

When you are paying for a service, it’s only right that you should get clear data on the difference it’s making to your business. Our cloud-based custom reports give you round-the-clock access to your campaign performance – eschewing vanity metrics like ad impressions and focusing on accountable data that actually matters to your business. Everything we do is geared towards engineering ROI for our clients. Results, results, results.

We take care of everything

We handle every aspect of your paid media journey to deliver a predictable flow of new leads. And of course, we recognise that leads are just the start of the journey – especially in the property investment sector where the lead-to-sale time exceeds that of many industries. In short: we think way beyond lead generation, with carefully designed retargeting campaigns that nudge your leads towards conversion.

Our process: rocket fuel for property investment leads

We work in a three-month, three-stage cycle. A loop that is constantly being refined and optimised to drive ROI for your business.

1. Design. Creative that converts.

We know how to design paid media creative that converts – and can utilise your assets to create on-brand ads that are recognisably yours.

2. Buy. Pinpoint media buying.

Right audience, right message, right price. We bring pinpoint accuracy to your audience targeting and ad buying strategy – mitigating against wasted ad spend and helping to make sure the people clicking your ads have high buying intent.

3. Analyse. Data-driven decisions.

When it comes to success with paid media, your data is your most valuable asset. We implement cross-channel lead conversion tracking. So you get actionable insights on how we can continually improve your paid media activities. Test, interpret, optimise, repeat.

Our expertise: take a deeper dive

Paid media is a specialised and highly nuanced field. We blend digital expertise with a keen appreciation of human psychology to drive results across paid media channels. If you’d like to take a deeper dive into our expertise, the articles below are a great place to start.

>> Revenue-boosting PPC for real estate investors

>> Best practices for Google pay per click real estate campaigns

>> Facebook ads for real estate: tips to grow your revenue

>> How to boost revenue with Instagram ads for real estate

>> YouTube ads for real estate: a guide to getting results

>> 6 expert tips for real estate retargeting ads

Get your paid media proposal – it’s on the house

It won’t cost you a penny to get a clearer idea of how we could drive high quality leads to your business. Complete this form and after an initial discovery call we will work up a proposal with a 90-day action plan for your paid media activities.

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