The SmallBizLady Buzz - Issue 52

Today is National SBDC Day

March 17th is the 5th annual National SBDC Day, where we celebrate the impact that America’s Small Business Development Centers (SBDCs) have on the success of our nation’s dreamers, innovators, and doers – America’s small businesses. There are nearly 1,000 SBDC centers across the country, and there are hundreds of thousands of clients that they serve with webinars, in-person training and government procurement support services. They are a free and low-cost resource to the small business community at large. To learn more about what your local SBDC locate them here. This special day will be celebrated with social media campaigns and online events. I’m proud to honor this day by presenting a webinar for the Memphis Small Business Development Center. I’ll be teaching How to Sell and Market Online, and I’m excited to announce that my newest 6-week online course by the same name launches Monday, April 5, 2021.

Here’s what you’ll get from this six-week course:

For just $995, this comprehensive self-directed course will help you learn the critical components involved in running an ecommerce business. Attendees will discover fresh practices for marketing and selling online, including “no-ad” strategies and online advertising secrets. Excellent for both beginners and online business veterans who may be struggling with sales or are ready to level up.

Week 1: Business Basics, Branding and Building Landing Pages that Convert

Week 2: Where to Sell: Websites vs. Marketplaces: Selling on Amazon, Etsy, and eBay

Week 3: How to Market Products and Services Online

Week 4: “No-ad” Lead Conversion, Sales Funnels, and Closing the Sale

Week 5: Advertising Strategies: Driving Traffic and Sales with Online Ads

Week 6: Generating Business-to-Business Sales Online

Limited slots are available. Grab Your Slot Today!

Today’s feature article: 18 Things You Should Know Before Starting An Ecommerce Business.

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18 Things You Should Know Before Starting An Ecommerce Business

It’s exciting to start a new business online, but there are a few things that you need to know before diving in. You must identify a target customer, do market research, write a business plan, create a brand and develop descriptions of your products and services. It takes money, motivation, consistent effort, and technical know-how to build an online brand. 

Read on for the 18 things you need to know before starting an eCommerce business. Continue reading....

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One app to replace them all

ClickUp is a project management software that lets you create pipelines to monitor the progress of your team. Managing people and staying on top of the progress is so much easier with ClickUp. We've tried several other tools before but stayed with this one.

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Podcast: The Art of Selling a Business with John Warrillow

Checkout this week's podcast: The Art of Selling a Business with John Warrillow.

John Warrillow is a best-selling author and founder of The Value Builder System. His team helps businesses worldwide to build the value of their company using his software system and a team of independent advisory experts. His best-selling books include Built to Sell: Creating a Business That Can Thrive Without You, The Automatic Customer: Creating a Subscription Business in Any Industry, and his latest is The Art of Selling Your Business: Winning Strategies & Secret Hacks for Exiting on Top. John also hosts Built to Sell Radio, a podcast where he interviews hundreds of founders about their exit. Today, John reveals how you can happily exit when selling your business.

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It's today! #SmallBizChat Live 8pm ET.

Tonight, we'll do #SmallBizChat LIVE with three guests. You can see it live on my SmallBizLady Facebook Page, Twitter, or Youtube at 8pm ET sharp. We'll discuss Building a Sales System to Scale with Liz Heiman @LizHeiman, How to Become a Wealthy Girl with Charisse Conanan @CharisseSays, and How to Build the Leadership to Scale with Jeff Chastain @Admentus.

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 Subscribe and don't forget to leave a comment below!

Melinda F. Emerson, “SmallBizLady” is America’s #1 Small Business Expert. She is an internationally renowned keynote speaker on small business development, marketing and social selling. Melinda is also the president of the Quintessence Group, an award-winning marketing consulting firm based in Philadelphia, PA, serving Fortune 500 brands who target small business market. LinkedIn named her a Top Voice for 2019 in Small Business and Entrepreneurship. In addition to being a former NY Times columnist, she is frequently quoted by media organizations including The Wall Street Journal, Fortune, MSNBC, CNBC and Fox News. She is the host of #Smallbizchat LIVE and The SmallBizChat Podcast. A prolific writer, Melinda has published more than 5000 articles on her blog www.succeedasyourownboss.com. Her small business advice is widely read reaching more than 3 million entrepreneurs each week online. She is the bestselling author of Become Your Own Boss in 12 Months, 2nd Edition. Her latest book is Fix Your Business, a 90 Day Plan to Get Back Your Life and Reduce Chaos in Your Business.