The SmallBizLady Buzz - Issue 19

How are you preparing your business for life post Pandemic?

If your business is slow, use this time to look inward. How can you use this time to get better at running your business? If you have extra cash, could you invest in used equipment from another business shutting down? I suggest looking at three of the most common problem areas…..human capital, business operations, and your product or service offering. Consider the following questions:

People: Who do you have in your organizations? What will their roles be post Covid-19? Will they all have a role post Covid-19? This might be a good time to develop new job descriptions and restructure your team.

Processes: Look at your core business operations. Work on improving and optimizing your organization's business processes, supported by the appropriate technology, which might include invoicing/collections, CRM, and marketing automation systems. Your analysis should address the full gamut of factors, including competitive challenges and economic pressures, and your supply chain.

Products/services: What are your current products and services? How are you delivering them? How will you be positioned in the next 2-4 years? How will your customers need you to produce in the future? Are you prepared to meet future demand?

I really think this a great time to retool your business. This week’s featured article is How to Leverage this Pandemic Slowdown to Boost Your Business.

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How to Leverage this Pandemic Slowdown to Boost Your Business

Managing a business right now is a huge source of stress. With Congress still trying to determine the next bailout I am sure money is tight, and your employees are wondering how long they might have a job. I know where you are, I’ve been there. The last recession of 2008-2009 was really tough. It’s been 12 years since then, and it was a long hard road back to success, but I am living proof that you can pivot and have a business that is financially gratifying, post Pandemic. Continue reading...

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Explore more than 451 billion web pages saved over time

Wayback Machine is an Internet digital Archive. Its a 501(c)(3) non-profit, that maintains a digital library of Internet sites that will allow you to do historical searches of websites, to verify how long a website has been in existence. There are 20+ years of web history accessible through the Wayback Machine. To search, just enter a domain or URL the way you have in the past and press the "Browse History" button. With so many Covid-19 Scams and fraud out here online, this site is useful to verify when a company makes claims that they’ve been in existence for a certain number of years.

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Uncomplicate Your Financials with Ellen Rohr

Ellen Rohr joins me to discuss what you truly need to know about money as a brand leader. 

Ellen is a financial expert dedicated to making business “uncomplicated.” She is the founder of venture capital and consulting company Bare Bones Biz, president of Zoom Drain and Sewer, LLC, and president of Benjamin Franklin, The Punctual Plumber, where she increased sales by $40 million in under two years. As a thought leader in her space, Ellen has contributed to companies and publications, including Wells Fargo, Huffington Post, HGTV, National Association of Women Business Owners, and Business News Media, among others. 

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Join us in the Fix Your Business Masterclass

Over 12 weeks, let SmallBizLady help you develop your 90 day plan to turn things around in your business. Build a business that allows you to live your dream life by joining the Fix Your Business Masterclass.

Take advantage of this special - $1000 off to bring the price to $997, only for the SmallBizLady community! Use the Promo code FIXITNOW to sign up today.

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Melinda F. Emerson, “SmallBizLady” is America’s #1 Small Business Expert. She is an internationally renowned keynote speaker on small business development, marketing and social selling. Melinda is also the president of the Quintessence Group, an award-winning marketing consulting firm based in Philadelphia, PA, serving Fortune 500 brands who target small business market. LinkedIn named her a Top Voice for 2019 in Small Business and Entrepreneurship. In addition to being a former NY Times columnist, she is frequently quoted by media organizations including The Wall Street Journal, Fortune, MSNBC, CNBC and Fox News. She is the host of #Smallbizchat LIVE and The SmallBizChat Podcast. A prolific writer, Melinda has published more than 5000 articles on her blog www.succeedasyourownboss.com. Her small business advice is widely read reaching more than 3 million entrepreneurs each week online. She is the bestselling author of Become Your Own Boss in 12 Months, 2nd Edition. Her latest book is Fix Your Business, a 90 Day Plan to Get Back Your Life and Reduce Chaos in Your Business.