Skills You Need To Be A Successful Marketer.
Peter Ebuka Agbo
Author, Creative Sales & Marketing Strategist, Ghostwriter for busy Executives, Recruitment Consultant, Top 50 African Influencers - Trained 1K+ professionals in internet marketing & help Startups generate quality leads.
To start with, what does Marketing actually mean to you? ??
When you wake up, you begin your day by brushing your teeth, washing your hair and having a shower.
In all, what have you done by cleaning these individual parts?
You have cleaned the whole body.
Or is it when you have Rice & Chicken Stew with Cranberry juice?
Consuming Rice means you have ingested Carbohydrates, Chicken for Protein & Fats, Stew for some minerals and Cranberry juice for vitamins.
Consuming these individual food substances together means you have taken a balanced diet.
So, it is with Marketing! ????
For you to be able to promote your products or services properly to your target audience;
You should have knowledge about the things to put in place for you to communicate better and sell your offers online.
Once you establish this, anything about Marketing will be easy as though you’re sipping wine.??
The only reason why many Marketers struggle to get their products in the hands of the consumer is because they lack one or two requisite Marketing skills that should enable them market appropriately.
Today, I’ll be sharing these skills that form the bedrock of Marketing with you.
Once you have knowledge about each of them, the whole essence of Marketing has been achieved.
?? Traffic Generation
The first piece of information you will get from any Marketing course is how to generate traffic or leads.
This is where newbies have some difficulty.
Don’t get it twisted! Traffic generation is not a process where you beg your supposed target market to find your product or service useful.
Rather, it is you attracting them (like a magnet) to see value in what you promote and want to buy it.
So how do you generate traffic? ????
And there you go, thousands of leads will be generated.
By the way, expect a FREE guide/pdf from me soon on Lead Generation. It’s a practical guide I am taking out time to draft to benefit every entrepreneur or business owner that has difficulty generating leads. Stay tuned!
?? Content Creation
Content creation is a must have for nurturing leads.
This is what converts your leads from a cold audience to a warm audience and then to a hot audience.
You have generated traffic for nothing if there's no content to keep your audience aware of what you offer.
What kind of content should you create?
A problem-solving content
Remember that a good marketer is not just selling a product.
A good Marketer sells an experience which is built around recognizing, affirming and solving problems they face that your product or service can solve. ??
It’s super easy…
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Do you know that in whatever field e.g tech, creativity, e-commerce and others, you are still a marketer??
This answers why you constantly have to create problem-solving content about your niche on LinkedIn.
When you do this effectively, you’ll be able to attract clients that are ready to pay large sums for your services.
Here’s a one-time opportunity for you!
If you have been struggling to make money off LinkedIn, especially as a newbie business owner, freelancer, or entrepreneur;
This is your chance to know how to optimize your profile, learn key secrets from me on how to attract international clients and create strategic content that’ll drive in the clients in my "LinkedIn To Greatness Training" starting today.?
It’s a 3-days live webinar that’ll take place from today till Sunday. The Price is ?2,500 ($4) and will be triple from 3PM WAT today.
Click HERE to register before the Clock ticks fast.
?? Copywriting
If you don’t know how to write a copy, you can never sell anything online.
Like I explained in my previous article , Copywriting is the ability to use words to build feelings by creating juicy offers around products that must make your audience take action.
How do you get traffic if you are organizing a marketing webinar or creating a landing page for your lead magnet or even a highly-converting sales page for your product?
It can only be achieved through Copywriting. The good part about this skill is its versatility.
You can use it to promote your Marketing business and also use it independently as a skill to help B2B/SaaS Companies sell their products and earn in huge amounts.
Here is a FREE beginner course on Copywriting to help you learn how to write copy. Click HERE to request for access.
?? Sales Closing
After generating these leads and nurturing them with Content, what comes next when it's time for them to buy is sales closing.
When it's time to close sales, you notice that these customers want to buy but still have one or two uncertainties that's holding them back.
The best way to approach this is to counter their objections.?
Here is another FREE course to help you master the art of closing sales.
Hope you have gained value? ??????
This is just the intro. You need access to a Mentorship that will give you premium insight on how you can be skilled in these areas and know how to market your products shamelessly.
Luckily, I am currently giving it out with a discount of 50%. This mentorship will run for two months.
Join my marketing mentorship cohort 6 now to claim your success story by sending a direct message to Peter Ebuka Agbo .
Have you subscribed to my email list, where I share up-to-date information on how to scale up your business as an entrepreneur, including FREE Marketing tips?
Click HERE to subscribe now so you don't miss what 3,000+ subscribers use to drive sales to their business.
Cheers to an amazing weekend! ??
Regards.
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2 年Thanks for sharing
Leadership Coach | Business Consultant | Inspirational Speaker | Best-selling Author || Empowering entrepreneurs and Intrapreneurs to strengthen their leadership and create successful products and services.
2 年Thank you for sharing this insightful article Peter Ebuka Agbo
Leadership and Life Mastery Coach?? ?? Bestselling Author | Speaker | Akashic Visionary | Empowering conscious thought leaders to create a legacy by unlocking their full potential & embracing their genius purposefully?
2 年Insightful article Peter Ebuka Agbo Thank you for sharing
?? ?????????? ???????????? ?????? ???????????????? ???????? ?????????? ???????? ?? ???? ???????????? ?????????? ???????? ?? Meditation & Wellness
2 年Thank you for sharing an insightful post Peter Ebuka Agbo! Keep posting!
I transform brands to stand out, attract their target audience and generate ???? with strategic branding and impactful content. ?Graphic Designer ?Brand Strategist ? Content Marketer. DM IGNITE to get started.
2 年Thank you for the in-depth insight on these strategies Peter Ebuka Agbo Have a lovely weekend.