Skilling is different from imparting knowledge

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Skilling is different from imparting knowledge.

Skill-based learning is greatly impacted by the quality of its delivery. While a simple training delivery of content is sufficient as a KRA tick, long lasting skill changes require transformation of behaviour patterns. Particularly for specific behaviours such as selling skills or managing a team. Skilling people requires an element of transformation. The value of impactful facilitators who understand that successful training goes beyond simple delivery and having a good time, lies here. The best of training content may fall flat in its delivery and therefore its very purpose is defeated.


A key parameter of a successful selling skills program is its impact on the business bottom-line. This involves transformation of earlier held habits of the sales team and it happens only with iterative efforts. The objective is to work backwards and understand training delivery from this angle. Training facilitators need to work on the premise that correct content, quality trainers and its learning facilitation are all equally crucial. A challenging task… at the best of times. Possible though, with the right facilitation mindset – from a ‘Delivering or Presentation mindset’ to a ‘Transformative mindset’.

Raghavan Mukund Ann Joseph

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