Six tips to sell better

Six tips to sell better

Whether you want to sell better, or want to help your customers to sell better, having an easy to use and powerful CRM is key. But how would you make the best use of it if you had it. Here are 6 inspiration to help you sell better.

Note: these tips are also available in an infographic format here if you prefer

1. ORGANIZE THE SALES PROCESS 

Build a deal pipeline and Automate tasks in a CRM

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  • Keep track of deals and predict future revenue based on how likely they are to close.
  • Use workflows to cut time-consuming operational tasks (Deal stage, lead rotation, follow-up, etc.).
  • Associate specific data points with contacts, companies, deals and keep control over discounts with quotes approval only when required. 


2. CONNECT WITH PROSPECTS

Log all the (meaningful & personalized) reach outs

a href?="https://www.freepik.com/vectors/social-media">Social media vector created by stories - www.freepik.com/a>
  • Set up tools directly in your CRM to call/ sms/ email a prospects, to chat 1-to-1 as a visitor browse a website, to create personalized videos & track performance,
  • Share a link with customers that lets them see when the sales team is free.
  • Take and log any communication easily for future reference.


3. TRACK, ITERATE, IMPROVE

Define goals and build relevant dashboards

a href?="https://www.freepik.com/vectors/people">People vector created by pch.vector - www.freepik.com/a>
  • Track recurring revenue and renewals by building detailed reports in the CRM.
  • Measure the sales team on a granular level with period-based quotas and quota ramps.
  • Know how the sales teams are doing and where to improve with custom reports.


4. MANAGE THE GROWTH TEAM

Organize the CRM by teams and adapt it to them

a href?="https://www.freepik.com/vectors/people">People vector created by pch.vector - www.freepik.com/a>
  • Insure right permission levels for each member
  • Use single sign-on credentials to simplify login
  • Customize the data layout to each team's need.
  • Define required fields for more predictable outcomes.
  • Report on each team's performance.


5. CONFIGURE PRODUCT & PRICE

Build a product library and calculated properties

a href?="https://www.freepik.com/vectors/infographic">Infographic vector created by pch.vector - www.freepik.com/a>
  • Report on the sales performance of different products and services to see which ones are selling best.
  • Create fields that roll up data from other fields to calculate things like commissions and splits.
  • Use webhooks to pass information from the CRM to other web applications that your team uses.


6. SUPERCHARGE THE BUSINESS

Build playbooks, call transcription & lead scoring

a href?="https://www.freepik.com/vectors/people">People vector created by pch.vector - www.freepik.com/a>
  • Build a library of sales best practices and resources to share with the team.
  • Transcribe any recorded call made and save time and manual effort.
  • Automatically score and rank leads based on hundreds of factors.
  • Focus on the contacts that are most likely to close.


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As a provider of #inbound tools or inbound services, these 6 ideas could drastically improve your sales results whether you are implementing them for yourself. or for your customers. #InboundSales #GrowBetterInfographics.

Do you have more tips on how to sell better? Feel free to share here in comments!


Matthieu GAUTHIER

Sales Leadership at HubSpot

4 年

Great one Nabila Moumen ?? +1 for 2. => meaningful and personalized reach outs. Stop mass mailing, be human, create value for them, be empathetic, don't think about your CTA to get a call/meeting/sale but rather focus on thier potential challenges and upcoming goals

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