Six ‘C’: Effective use of Social Platform:

: COMMENT :

Your LinkedIn profile also follows you around LinkedIn. Whenever you participate in commenting, sharing, or group discussions, your headshot and your headline summary are going to be right there.

CREATE :

Building a large network on LinkedIn is perfectly acceptable, as long as it is an intelligent network. You may not need all those connections today, but what about 5 years from now? Invest in your network now in order to have the foundation in place later. You never know what can happen in 5 years. A diverse and relevant network will open up all kinds of doors and opportunities you may have never imagined!

CONTENT :

Sharing content means that you are sharing only the very best and most relevant content with your network. Share content that can help your network members get smarter, solve a problem, feel better, or achieve more in their lives.

COMMUNICATE :

The problem is, most people don’t focus on this aspect of networking because they are too busy trying to market their own stuff. Analyze your network for opportunities to promote your contacts and connect relevant contacts together through introductions and referrals. Can you identify people within your LinkedIn network who can mutually benefit from knowing one another? Can you put together meet-ups or small group events with a cross section of your network? These kinds of activities create tremendous value for others, and as a result, you will achieve some business/career/job wins for yourself in the process.

CO-EXIST

This is my most important tip. If you don’t go into LinkedIn with a relationship mindset, none of the other tips are going to work well for you. If you build deeper relationships with the right people in your network, you might be amazed at how willing they are to help you grow your visibility and influence. When you cultivate advocates and supporters because you’ve taken the time to create a relationship with them through conversations and meeting, those individuals will help to grow your business for you. It’s just that simple.

COMMENT :

I hope you find these tips helpful. If you like what you’ve read, please leave a comment on what you think, and share with your network. Also, feel free to add your own LinkedIn success tips here! What success tips have worked for you?