Simple Troubleshooting Guide for SPF Authentication: Fix Your Email Issues Fast
Jessica Taylor
Helping businesses fix their website and email issues that are stopping them from being seen and sending emails. | Fractional CTO
In this article we will review how to check and update your SPF record, and common errors related to SPF records and how to fix them.
Understanding why SPF (Sender Policy Framework) is not validating your business email can be a bit tricky, but in this article I will break it down for you with simple explanations and troubleshooting steps.
You can diagnose some of these issues by setting up a DMARC report to send to your email daily which will give you a breakdown of each IP address that sent an email on your behalf and if it was delivered.
How to Check and Update Your SPF Record
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By following these steps, you can identify and fix common issues that prevent SPF authentication, also known as SPF validation, ensuring your emails are properly authenticated and reducing the chances they will be marked as spam.
Common Reasons for SPF Errors
Multiple SPF Records
What it means: Your domain should only have one SPF record. If there are multiple, it causes confusion and the validation fails.
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How to fix multiple SPF records:
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SPF Validation Unavailable
What it means: There is no SPF record set up for your domain, so the validation cannot take place.
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How to fix SPF Validation Unavailable:
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Too Many DNS Lookups
What it means: SPF records can only include a maximum of ten DNS lookups. Exceeding this limit causes the check to fail.
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How to fix Too Many DNS Lookups:
If you are still having Too Many DNS Lookups you will want to consider using subdomains to send emails.
Separating some email services to send from a subdomain can be helpful. This would mean having some of your emails send from a subdomain like [email protected] vs [email protected]. This is typical for promotional emails so that the reputation score is per subdomain vs the main email which is more personal and more important to have high deliverability.
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If you are still having issues use Static or Dynamic flattening the SPF record.?
I recommend Dynamic flattening because businesses are always changing and it just works. You can use Static SPF but using static SPF flattening means you need to stay on top of changes in your email infrastructure. If your sending IP addresses change, you will need to manually update the SPF record to ensure continued validation.
When you use Dynamic SPF flattening you do not need to worry about constantly updating your SPF record. It automatically adapts to changes, saving you time and reducing the risk of email delivery issues.
For Dynamic SPF Flattening Use Safe SPF?
This is an affiliate link and I make a commission when you use their service but it is a service I recommend regardless if I am being paid or not.
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Syntax Errors
What it means: The SPF record must follow a specific format, starting with “v=spf1” and ending with an “all” tag.
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How to fix Syntax Errors in your SPF record:
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Using the PTR Mechanism
What it means: The PTR mechanism is outdated and should not be used in SPF records.
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How to fix PTR Mechanism:
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Unknown Parts
What it means: There might be elements in your SPF record that are not recognized by the SPF specification.
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How to fix Unknown Parts:
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Invalid Macros
What it means: If macros are used in the SPF record, they must be valid and correctly formatted.
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How to fix Invalid Macros:
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No Record Termination
What it means: The SPF record must have a default fallback mechanism at the end, like an “all” mechanism or a “redirect”.
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How to fix No Record Termination:
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Having More than One Fallback Scenario
What it means: There should only be one fallback scenario in the SPF record.
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How to fix Having More than One Fallback Scenario:
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DNS Type “SPF” Use
What it means: SPF records should be published as DNS TXT records, not as DNS “SPF” records.
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How to fix DNS Type “SPF” Use:
Do you still need help?
Navigating SPF issues can be challenging, but understanding common problems and their solutions can greatly improve your email deliverability and security. Whether you are dealing with multiple SPF records, too many DNS lookups, or syntax errors, taking the time to properly configure and maintain your SPF record is essential.?
If you are still experiencing difficulties or want expert assistance, book an appointment with Me. Our team is ready to help you diagnose and resolve your SPF issues, ensuring your emails reach their intended recipients quickly!
Marketing Expert | Rapid Transformational Therapist (RTT) | Arete Syndicate | Best-Selling Author | Host of Create Today Podcast
5 个月Thank you Jessica!
Full stack Developer | Web Flow | Shopify Developer | WordPress Developer
6 个月This is a great resource!