A Silent Crisis: Confronting Vicarious Trauma in the Language Industry ???
CSA Research
Market research, consulting, and advisory for global enterprises and language services and technology companies.
Welcome to our LinkedIn Newsletter
Inside this issue, we address the often overlooked issue of vicarious trauma faced by translators and interpreters, reveal the findings of our 10th Business Confidence Survey, and share new open-access GenAI content.
??? Navigating Vicarious Trauma: The emotional repercussions of translating and interpreting distressing content are real. We invite you to join a pivotal discussion where industry experts shed light on this pressing issue, sharing insights and strategies to foster a more supportive work environment.
?? CSA Research's Business Confidence Findings: Not all news is good news. Dive deep into the research that highlights the decline in demand at LSPs, reflecting the uncertain nature of the business landscape at the end of Q2 2023.
?? The AI Wave in Language Services: With AI tools like ChatGPT, GPT-4, Bard, Bing, and Llama-2 making headlines, discover what language service providers are saying about the transformation they're bringing.
Stay informed, stay engaged, and most importantly, be a part of the change.
Ready? Set. Dive in! ??
What to Know
Join us on September 13 for "A Silent Crisis: Confronting Vicarious Trauma in the Language Industry"
??? Join Our Discussion: Navigating Vicarious Trauma in the Language Industry
In the world of language, words hold immense power. But for some language professionals, dealing with sensitive subjects can lead to stress, burnout, and vicarious trauma.
?? Why It Matters: Think of interpreting for survivors of human trafficking or translating graphic legal content – the toll is real. Yet, this topic remains largely unspoken, impacting interpreters, translators, and managers.
Join the Conversation: Attend our session on September 13 where experts openly discuss vicarious trauma. Gain insights to empower teams in high-stress situations. Let's break the silence for a more supportive environment. Register Here
A Concerning Drop in Demand at LSPs: Results of CSA Research’s 10th Business Confidence Survey at the End of Q2 2023 ??
Since 2005, CSA Research has consistently undertaken surveys within the translation, interpretation, and localization sectors, all while focusing on the same sample. The aim is to measure the business confidence of language services and technology buyers and suppliers. ??
?? This report sheds light on pivotal shifts within the industry. In a significant departure from previous surveys, we have discovered that more LSPs are witnessing declines in two key business indicators - demand and revenue - rather than experiencing growth. Explore the Results
What LSPs Think about GenAI Mid-Year 2023
In recent months, the spotlight has been on cutting-edge generative AI tools like ChatGPT, GPT-4, Bard, Bing, and the exciting newcomer Llama-2. These innovative tools have taken center stage in discussions among language service providers. ?? Learn More
Research to Review
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Africa: Localization’s Newest Frontier
Navigating Africa's linguistic diversity is a dynamic challenge for global marketers. Our comprehensive open-access report provides essential insights about major African languages, spanning historical colonial tongues to local dialects, within the digital landscape. Explore key metrics like online population and estimated online GDP, illuminating digital marketing potential. Uncover regional nuances, infrastructure obstacles, and the demand for language tech investment as companies extend their footprint across the continent. Access our report for free today! Learn More
Can GenAI Help with Inclusive Language?
Can GenAI contribute to inclusive language initiatives in localization? Absolutely – but with some limitations. While public engines like ChatGPT can identify areas to concentrate on, they may sometimes lag or require careful guidance when providing precise corrections or suggestions. We have pinpointed five tasks where GenAI can offer assistance today. Learn More
What Do Enterprises Expect from LSPs Related to Generative AI?
In our continuous investigation of GenAI, we engaged with 48 global enterprises through surveys and interviews to uncover their expectations from language partners in this domain. Our analysis reveals that while many are still charting their course, they acknowledge the necessity of collaboration and information exchange among all ecosystem contributors at the outset of this expedition. This study compiles valuable insights and counsel from enterprises for LSPs. Learn More
What Quick Wins Can AI Provide in Multimedia Localization?
Dive into a wave of cutting-edge AI multimedia tools! ??They're affordable and offer the perfect chance to amp up your global customer experience through multimedia localization. No need for massive time or budget investments – simply do your research, throw in some A/B tests, and unleash your creative side! Ready to begin? Here are four awesome ways to kickstart your journey. ?? Learn More
Explore Our Comprehensive Multimedia Localization Research Series ?? https://hubs.li/Q01_DR570
What to Read
Wanted: Expert Project Managers
Are you a project manager, scheduler, or someone passionate about automating project management? Perhaps you've already achieved lights-out PM. Either way, Alison Toon would like to chat with you! Read/Listen to the Blog
Let Data Save Your Budget
Harness the power of data to safeguard your budget! Ever wondered about potential revenue loss due to budget cuts or language drops? Dr. Arle Lommel sheds light on why localization teams should advocate for scaling up as a proactive response to economic hurdles. Read/Listen to the Blog
?? Discover insights about our innovative data services that aid in budget planning and more. https://hubs.li/Q0204tlF0
Where to Be
September 11: [Atlantic Institute Webinar] Dr.?Arle Lommel and Karl Mochel will discuss how GenAI will affect the way that expert human linguists work. Reserve a Spot
September 13: [Live Webinar] Hélène Pielmeier will lead a panel discussion on confronting vicarious trauma in the language industry. Register Here
October 10-12:?[LocWorld50, In-Person Event] Dr.?Arle Lommel ?will lead a discussion on large language models.?Register Here
October 25-28:?[ATA Conference, In-Person Event] Dr.?Arle Lommel ?will moderate a discussion on translation quality and GenAI.?Learn More