The Significance of Data Governance in Digital Analytics
Adam Greco
Product evangelist. Data industry veteran. Author of the definitive book on Adobe Analytics. Ex-Amplitude, Ex-Salesforce, Ex-Omniture.
In this post, I talk about the significance of data governance and detail the data governance features that you should look for in a digital analytics platform.
Improve the world with football and AI
1 年Thanks Adam! I like it and agree.
Digital-First Operating Tech & AI Executive | Fortune 100 Global businesses | CDO, CIDO, CDAi, CIO | Non-Exec Board Director
1 年Thank you, Adam! Totally agree with you. Great article.
Adam Greco Thank you for this, Adam!
Analytics | Data Strategy | Adobe Experience Cloud | Marketing Technology | Big Data | Customer Data Platform
1 年Great insights Adam! Thanks for sharing!
Partnerships | Driving Data-Driven Decision Making | Data Integrity & Privacy Compliance
1 年Thanks for the ObservePoint shout out Adam! Great insights as always!