Sidharth Malhotra is the face of Dabur's newly launched Real Fizzin portfolio

Real, a juice and nectar brand from the house of Dabur India Limited , announced the expansion of its portfolio with the launch of the new 'Real Fizzin Drink’, goodness of fruits combined with fun of fizz. Dabur India Limited also announced the signing of Bollywood Youth Icon Sidharth Malhotra as the face of the Real Fizzin portfolio.

A new campaign, highlighting the taste and goodness of Real Fizzin available in 5 flavours, featuring actor Sidharth Malhotra, is also being launched. In the campaign, Sidharth Malhotra talks about how Real Fizzin offers the goodness of fruit with the fun of fizz.

Announcing the launch, Mayank Kumar , vice president marketing, Dabur India, said, "We are happy to expand our beverages category with the launch of Real Fizzin and super excited to welcome Youth Icon Sidharth Malhotra to the Real family. Real offers the consumer the widest range of healthy beverages such as Real Juices & Beverages, Real Drinks and Real Milkshake Frappe. With Real Fizzin, our latest offering, the goodness of fruit is combined with the fun of fizz. We have launched Real Fizzin in 5 amazing variants – Cranberry, Orange, Nimbu (Lemon), Apple and Jeera Cola. We believe that our consumers will love this new Fizzin Drink as it truly offers the best of both worlds in terms of fruit and fizz."