Shopware's AI Copilot

In the last months, #artificialintelligence started to play a huge part in increasing efficiency and creating personalized #shoppingexperiences. #Shopware tapped into this incredible potential and developed AI Copilot which brings brand-new features supported by the incredible power of AI.

The tool uses Artificial Intelligence to provide assistance in various aspects of the platform, from optimizing e-commerce operations to streamlining workflow processes. Let's see what novelties it brings to the table.

?? Search by context

Shoppers can use everyday language to search for products and the platform understands the context and meaning behind it.

?? The feature represents real added value for merchants and an improved shopping experience for their customers.

?? Shoppers can type “I’m planning a holiday on the beach” and, depending on the sales channel and context, the AI-powered search function will suggest a whole plethora of relevant products.

?? Generating content for Shopping Experiences

When pressing the spacebar, users can input a prompt and let AI do the rest. The feature will create different types of text content, check the text for spelling mistakes, and translate it into any language they choose.

?? AI export assistant

The export assistant is one of the most useful features because it helps users skip time consuming steps like filtering their requests. Simply, with a mere ‘Send me yesterday’s orders’, website admins can easily export specific data from Shopware into a CSV file with one sentence!

??At the moment, not all requests are possible, but Shopware are continuously working to improve it.

?? Customer segmentation

Based on customer order history, the AI-powered feature will generate tags for each customer, which then can be used for email marketing. Merchants using Shopware can create highly personalized messages, making this one of the most powerful tools to address customers in a way that is unique and engaging.?

?? Apply keywords to images

AI analyzes uploaded images and assigns relevant keywords to them.

?? Beside saving users a huge amount of time, the function makes sure that no step is skipped to create those highly SEO-optimized pages.

?? Personalized Checkout messages

Once an order is placed, Shopware’s AI Copilot automatically generates a personalized message for the customer.

??Website admins can make different settings like message length, style, etc. Based on them and on the products that have been ordered, the message will be created.?

?? AI-generated product properties

AI Copilot takes in product descriptions and creates a list of properties for the product automatically. It also recognizes already saved properties, so that users can instantly see which properties are new.

?? Product review summary and automatic translations

The feature pulls an overview of all customer feedback for a particular product., so merchants can easily select which ones should be placed on product pages. The feature can also translates international reviews so that customers can get a better picture of the product.

??Website admins have to activate the feature in the shop settings and customers will have individual reviews in the storefront automatically translated.

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