The Shift to Authenticity: Consumers Embrace True-to-Flower Live Resin Formats
McIntyre Creek Cannabis
MCCI is a leader in outdoor cannabis cultivation. Focused on cultivation of high CBD & THC strains of cannabis.
In recent years, the cannabis market has witnessed a significant shift in consumer preferences, moving away from distillate and non-cannabis flavoured botanical terpene-infused products towards more authentic, true-to-flower live resin formats. This trend is not just a passing fad but a clear indication of maturing consumer tastes seeking genuine cannabis experiences.
Market data from Headset reveals a telling story: Year-over-Year, distillate vape sales have seen a decline of 13.5%, while live resin vape formulations have surged by an impressive 57%. This stark contrast underscores a growing demand for products that offer a more faithful representation of the original cannabis flower, both in flavor and effect.
So, what's driving this shift? The answer lies in the quest for authenticity and quality. Live resin, extracted from high-quality fresh frozen flower, preserves the full spectrum of cannabinoids and terpenes present in the living plant. This method ensures a product that is not only potent but also rich in the nuanced flavors and aromas unique to each strain.
领英推荐
McIntyre Creek Cannabis (MCCI) stands at the forefront of this trend, recognizing the importance of premium fresh frozen flower as the foundation for top-tier live resin and High Terpene Extract (HTE) products. Our commitment to quality begins in the field, where our cultivation practices, deeply rooted in Living Soil Organic (LSO) methods, ensure that every plant is nurtured to its fullest potential. This meticulous approach results in biomass that is not just rich in trichomes but also embodies the essence of the plant's original profile.
The market's pivot towards live resin formats reflects a broader desire for transparency and purity in cannabis products. Consumers are increasingly informed and discerning, valuing products that offer an unadulterated experience true to the plant's natural characteristics. As the industry evolves, producers who prioritize the integrity and quality of their starting material, like MCCI, will be well-positioned to meet this growing demand.
In conclusion, the rise of live resin and HTE products highlights a significant shift in consumer preferences towards authenticity and quality. With market data affirming this trend, the importance of high-quality fresh frozen flower as the basis for these extracts cannot be overstated. As the cannabis community continues to mature, the demand for true-to-flower experiences is set to shape the future of cannabis consumption.
Founder, President of FTLD | ASCERA Vapourizer Technologies
1 年The next step is to choose high-end hardware to preserve the extracted oils through the supply chain and deliver them to customers as fresh and flavourful as possible!